How a Thirst for Fashion Is Driving Sales for This Hot Accessory
Stylish stainless-steal water bottles have earned celebrities and high-end stores as fans.
S’well founder and CEO Sarah Kauss likes that Tom Hanks and Ellen DeGeneres are fans of her company’s chic stainless-steel water bottles. And that The Big Bang Theory actress Kaley Cuoco regularly Instagrams about the product. (Even when #obsessedwiththisbottle crashed S’well’s website.) But what Kauss really enjoys talking about is how one of her bottles survived the Apocalypse. At least, the Hollywood version as seen in the movie The Rover.
“Actor Guy Pearce is such a fan of S’well, he wanted a bottle in his movie,” Kauss says.
