Entrepreneur

How Greats Footwear Puts Its Best Foot Forward

A modern footwear company reimagines classic styles.
Source: Greats

Greats is not your father’s footwear startup, but chances are Dad will dig its shoes, just like you do. The company’s approach to timeless classics like high-tops, slip-ons and chukkas is both stubbornly traditional and refreshingly modern, translating to products perfectly suited for stylish, sophisticated gents of all ages. 

“The name of our company is very relevant to our design concept,” says Greats co-founder and CEO Ryan Babenzien. “We

You’re reading a preview, subscribe to read more.

More from Entrepreneur

Entrepreneur2 min read
Make A Million Dollars In A Weekend?
Noah Kagan was the 30th employee at Facebook, the fourth employee at mint.com, and has started many successful businesses of his own. Now, his company AppSumo does nearly $100 million in annual revenue. Along the journey, he says he’s discovered some
Entrepreneur2 min read
Which Fridge Would You Eat From?
Will people buy cheap food to help save the planet? The answer is yes—and no. This was the idea behind Flashfood, an app-based marketplace that aims to divert food away from landfills, and to families in need. It collects food nearing its best-by dat
Entrepreneur3 min read
The Million-dollar Meeting
Want to meet the people who can accelerate your growth? You might need to make $1 million in revenue first. “I think there’s something magical about a million dollars in terms of just showing progress and scalability of the business,” says Laura Held

Related