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Group member: Nguyn Th Trm Anh Nguyn Thu Hng Nguyn Thy Linh Phm Th Lan Phng Phm Minh Trang
Outline
Introduction of Marina Hanoi Business environment analysis Financial analysis Project suggestion Conclusion & Reference
Established in 1998. Businesses are shipment, logistics and works related. Well-maintained since founded, became one of the most stable and flourish company in shipping department. Survived after crisis for having good vision.
Economic environment:
Shipping industry in general have high growth in recent years. Scale of structure, management and operation of seaports has been expanding.
Method flow of goods is limited. => Government plans to build big port to welcome the vessel and encouraged investment in improving transport capacity
2. Political-legal environment:
The growth of export in 2013 is forecasted to rise 2 times and market opportunities are extended. The maritime business is receiving strong support from the State. The government adopted policies to encourage enterprises to invest in fleet towards supporting countries in terms of both
capital investment and mining activities.
3. Technology environment
Vietnam's fleet average age is about 15, many ships are even 20.
National fleet is significantly improved in both quantity and quality in recent years, especially container ships and oil tankers, but, still limited in number and tonnage in comparison with other countries.
Services
Investment Orientation
Service sector offering longterm stability such as: construction and mining beaches and harbors
Conclusion on Competitors:
Marina Hanoi dominated the highest market shares in marina industry. Otherwise, MHCs carefulness and foresight enables itself to approach other industry sectors as well as other locations and gain more profits through long-term investments
SWOT
STRENGTH
High-qualified directors, and experienced and high-skilled employees Deeply experienced in technology management services for multi-modal transport
OPPORTUNITIES
Potential market demand from the import-export companies Allowing foreign companies to engage in mining investment and port infrastructure => transfer advanced technology and master management skills, port operations for domestic enterprises
WEAKNESS
No deep water ports large enough to accommodate international ships of large tonnage Lack of capital, management experience as well as restrictions on technology Trends in container shipping are now thriving while the company is mainly handling bulk => not meeting the current needs
THREATENS
More limited capacity in the provision of port services of MHC than against foreign companies Facing the risk of overload and the port's infrastructure declines