Northwest University

Master of Social Entrepreneurship

To fulfill President Lincolns promise

To care for him who shall have borne the battle, and for his widow, and his orphan- educating, healing and honoring the men and women who are Americas Veterans.
Presented by: Donald G. Doty, Ph.D. April 19, 2012

Customer Pain, Problem

Video or audio testimonial

2,800,000 Souls

Unemployment for military veterans increased from 11.5% in June 2010 to 13.3% in June 2011- 2,800,000 souls. Reduction of unemployed or homeless veterans- Top 3 Priority U.S. Veterans Administration.
Many are barely surviving through unemployment support, or are homeless, due to multiple factors including lack of job skills, physical and psychological trauma (PTSD) or injury suffered during military service.

U.S. Department of Veterans Affairs 2013 Budget Proposal. Retrieved from http://www.vba.va.gov/bln/vre/index.htm

U.S., McChord, WA, Opportunity Pilot, Prove & Scale Model

TAO- U.S.- 600,500 Vets Medical- $7,500,000,000 Opportunity Unemployment- $

SAO- WA- 56,200 Medical- $ Unemployment- $

SOO- McChord- 16,250 MedicalUnemployment-

Story of Change Kosovo Case, 1999 War

Trauma- PTSD Be tough, not Manly to show weakness Locked into Trauma Forgive Self, Others, Release Pain, Heal Sleep and Food, Committed Relationships Skilled Psych and Training Lets get back to Work

2012, Vath, R. Mercy Corps Case.

Veterans Study- Barriers to Employment

55 Veterans interviewed to surface key factors that prevent transition to gainful employment Results?

Disruptive Innovation
1)

Cognitive Behavioral & Entrepreneurship Curriculum

2) 3)

4)
5) 6)

Work through emotional disappointment, failure and stress- 24 month band of brothers cohort, skilled advisor PTSD, drug and alcohol issues- Madigan Business skills training- 82% above average Cognitive Behavioral training Jobs- Cooperative Business NetworkPolitical- WA State Veterans, Grant $

Unit Economics
What
Phase 1: Curriculum Design Summer 2012 Develop Curriculum (existing plus 6 new courses) Fall 2012 Review and Approve Curriculum Publication of findings from FTL study

Cost/Veterans Served
Costs/Vehicle $8,000 Leverages Existing Business and Psychology Curriculum 80 courses @ $2,000 ea. Or $160,000

Phase II: Launch and Monitor Program 2013 Launch A.A./B.A. degree Monitor degree
Phase III: Prove Veteran Program effectiveness to Scale 2014, 2015 Publication of Effectiveness of Curriculum Model on Veterans Unemployment, Lessons Learned, Recommendations for Improvement

Veteran's Educational Benefits Program Ist Cohort- 20 Veterans Served

NU Master of Social Entrepreneurship Research 2nd Cohort- 20 Veterans Total- 40 Veterans Served

Counsel

Dr. Frank Klapach, Arlington Chaplain Dr. Matt Nelson, Dean, Counseling Psychology Dr. Donald Doty, Department Chair, School of Business Management M.D., Cognitive Behavioral Therapy M.D., Madigan PTSD PhD, Veterans Program- McChord