Awais Riaz

Roll No. 10149

Abrar Ahmad
Roll No. 10167

Omer Tallat
Roll No. 10134

Adil Aslam
Roll No. 10153

Awais Riaz
Roll No. 10149

Our vision is to provide beauty to our customers.

Our mission is to provide a quality product to our valuable customers increasing their beauty

MARKETING

SEGMENTATION

market

segment

is

subgroup of people or organizations

sharing one or more characteristics

that cause them to have similar product and/or service needs.

Administrative Towns
Aziz Bhatti Town Ravi Town Shalimar Town Wagah Town Data Ganj Baksh Town Gulberg Town Allama Iqbal Town Samanabad Town Nishtar Town Lahore Cantt

Localities
Ichhra New Muslim Town Hassan Town Awan Town Mustafa Town Johar Town Garden Town Iqbal Town Faisal Town Model Town WAPDA Town Valencia Town
Township Punjab Cooperative Nespak Society Green Town Pasco Society Muhafiz Town NFC Employees Cooperative Housing SukhChayn Gardens Behria Town Saroba Garden

Abrar Ahmad
Roll No. 10167

PRODUCT

A product can be anything that can be offered to a market that might satisfy wants and needs of customers.

PRODUCT CLASSIFICATION

Consumer Products Industrial Products

PRODUCT
Convenience products Shopping Products Specialty Products

OUR PRODUCT

Reasons To Choose This Name?

Its who you are? And what you stand for?

Reasons To Choose This Type Of Packing? Packing is a tool to attract the customers to buy your product...

Omer Tallat
Roll No. 10134

PRICING

Price is the amount of money

charged for a product or service

We have selected the price in such

a way that it could be easily

affordable for all type of classes. And we can also earn profits..

Small Cost Of Manufacturing Cost Of Marketing Rs. 8

Large Rs.15 Rs.20

Rs.12

Brand Name
Bellezza Beauty Soap Small

Brand Price(Consumer Prices)

Rs. 25

Large
New Bellezza Beauty Soap Small Large

Rs. 40
Rs. 30 Rs. 45

Note: (Profit & Tax at rate of 16% are included in total prices)

Adil Aslam
Roll No. 10153

PROMOTION

Promotion is a form of corporate

communication that uses

various methods to reach a target.

Advertising Sales Promotion Personal Selling Public Relations

PROMOTION

Muhammad Asif
Roll No. 487

DISTRIBUTION

Our objectivity of distribution is to

provide our product to our

customers at the next step of

their house, or where customers wants it and when they want it.

We use different ways to distribute our product Like trucks, pickups and wagons etc And also we go door to door for the promotion & distribution of our product.

Wholesaler
Retailer Agent Direct sales focus

Waqas Sharif
Roll No. 461

ADVERTISEMENT

ADVERTISING is a form of communication

that typically attempts to persuade potential

customers to purchase a particular brand of

product or service.

These are all the strategies of

ADVERTISEMENT which I adopt for our

product BELLEZZA is the purpose to reduces the cost of advertisement and the results are more.

Regards

Vision Dreamers (Pvt) Ltd.

Superior University Lahore