9D@

resenLed 8y
Mayurl
ShweLa
Cne of Lhe fasLesL growlng segmenLs of Lhe
anlmal lndusLry
eflnlLlon
oulLry ls a caLegory
of domesLlcaLed blrds kepL by humans
for Lhe purpose of collecLlng Lhelr eggs
or ralslng for Lhelr meaL and/or feaLhers
Current scenar|o and growth prospects for pou|try
and ra|s|ng Ind|a's share |n g|oba| markets
@he blg four" nuLrlLlonal deflclencles ln lndla
W roLeln energy malnuLrlLlon among preschool
chlldren
W vlLamln A deflclency among chlldren
W lron lodlne deflclency anemla among chlldren
and
W Anemla ln regnanL women
AdvanLage oulLry
W MosL economlcal source of anlmal proLeln
W AccepLable Lo all nonvegeLarlan populaLlon
W PlghesL 8aLe of 8eLurns on CaplLal land
lnvesLed
W 75 of oooveqetotloo fooJ coosomeJ lo loJlo
comes ftom pooltty ptoJocts
ConsumpLlon
W Worldwlde consumpLlon of
poulLry ls lncreaslng
W er caplLa consumpLlon of
brollers ls 90 pounds
9ro[ected scenar|o by 2010
gg producLlon 777 bllllon
oulLry meaL producLlon 398 mllllon Lons
er caplLa consumpLlon
ggs 63
oulLry meaL 49 kg
ConLrlbuLlon Lo Cn 8s 60000 crore
mploymenL 3 mllllon
argesL roducers
W ln Lhe world are Chlna
W Lhe counLrles of Lhe former SovleL
unlon
W unlLed SLaLes
oulLry
W generally accepLed ln mosL
culLures
Cu@8? 8CuC@lCn S?S@M
1 @radlLlonal meLhod
2 lnLenslve meLhod
@he 8roller lndusLry
W @oday almosL all of Lhe poulLry ls
ralsed ln large operaLlons
W Lhe Lerm broller refers Lo chlckens
whlch are abouL 78 weeks of age
and are ralsed for meaL
@he Lurkey lndusLry
W @urkeys are grown ln conflnemenL
houses and on ranges
@he Lurkey lndusLry
W @he sale of Lurkey ls second Lo
chlcken ln Lhe overall sale of
poulLry meaL
W 8eLween 1980 and 1990 Lurkey
consumpLlon lncreased 92 ln
Lhe uS
CLher poulLry
W ln some parLs of Lhe world ducks
and geese make up a ma[or
porLlon of Lhe poulLry ralsed and
consumed
W @hls ls Lrue ln Chlna and
SouLheasL Asla
urpose of packaglng
W @o proLecL meaL from mlcroblal conLamlnaLlon
and chemlcal changes
W @o prevenL deLeloraLlve changes
W @o malnLaln color of Lhe meaL red bloom
ackaglng Lechnlques
W @ray wlLh over wrap
W fllm
W Shrlnk ackaglng
W MA
W Skln packaglng
W 8eLorL pouch
7/+-e ,-