DRESS TO EXPRESS

Indrumator, Roznovschi Teodora Soaica Sorina

NOT TO IMPRESS

Elev, Patilea Diana

For centuries individuals or societies have used clothes and other body adornment as a form of nonverbal communication to indicate occupation, rank, gender, sexual availability, locality, class, wealth and group affiliation. Fashion is a form of free speech. It not only embraces clothing, but also accessories, hairstyles, beauty and body art. What we wear and how and when we wear it, provides others with a shorthand to subtly read the is not of a social situation. But fashion surface something that exists in dresses only.Fashion is in the sky,in the street,fashion has to do with ideas,the way we live,what is happening.

What Is Fashion Design?

Fashion design is a form of art dedicated to the creation of clothing and other lifestyle accessories. Modern fashion design is divided into two basic categories: haute couture and ready-to-wear. The haute couture collection is dedicated to certain customers and is custom sized to fit these customers exactly. Ready-to-wear collections are standard sized, not custom made, so they are more suitable for large production runs. They are also split into two categories: designer/createur and confection collections

Both ready-to-wear and haute-couture collections are presented on international catwalks.

Who Invented It?

The first fashion designer who was more than a simple seamster was Charles Frederick Worth , in the 19th century. Before he set up his fashion design house in Paris, clothing was made by anonymous dressmakers and fashion standards were derived from the styles worn by royalty. Worth was the first designer to actually dictate to his customers what to wear rather than following their demands.

His fashion house became so famous that people were able to attach a face and a name to designs when they knew they were from the House of Worth. This was the beginning of the tradition to have a designer of a house not only create clothing, but also represent the symbol of the brand.

What Does It Take To Be A Fashion Designer?

Fashion design is a form of art. To work as a designer, you should have an artistic and creative personality. You also have to be good at drawing and able to express your ideas in sketches. You also have to be able to work with fabric and use textiles in a creative and original manner . Fashion designers have to be aware of the fashion market requirements. They have to be very interested in learning new things and read magazines, journals and books on fashion design history and new trends. A designer should also have some knowledge and experience of tailoring and be able to tell the difference between different fabric quality levels.

TOP BRITISH FASHION

DESIGNERS
1. Alexander McQueen 2. John Galliano 3. Christopher Bailey 4. Stella McCartney
5. John Richmond

8.Vivienne Westwood

7.Julien Macdonald

6.Philip Treacy

ALEXANDER MCQUEEN
Alexander McQueen shows are known for their emotional power and raw energy, as well as the romantic but determinedly contemporary nature of the collections. Integral to the McQueen culture is the juxtaposition between contrasting elements: fragility and strength, tradition and modernity, fluidity and severity. An openly emotional and even passionate viewpoint is realised with a profound respect and influence for the arts and crafts tradition. Alexander's collections combine an in-depth working knowledge of bespoke British tailoring, the fine workmanship of the French Haute Couture atelier and the impeccable finish of Italian manufacturing

CHRISTOPHER BAILEY
Responsible for the design of all Burberry collections and product lines including Burberry Prorsum, Burberry London, Thomas Burberry and all Burberry licensed products globally, Yorkshire-born Bailey is also responsible for the company's overall image including all advertising, corporate art direction and store design.

STELLA MCCARTNEY
In 2001, Stella McCartney launched her own eponymous fashion house in a joint venture with the Gucci Group and debuted her first collection in October 2001 in Paris. A lifelong vegetarian, Stella McCartney does not use any leather or fur in her designs. Under the Stella McCartney label, her collections include womens ready-to-wear, accessories, lingerie, eyewear, fragrance and organic skincare. Her first perfume, Stella, launched successfully in 2003.

Stella McCartney now operates 13 stores, including flagships in Manhattans Meatpacking District, Londons Mayfair, LAs West Hollywood and Paris Palais Royal, and recently opened doors in Milan and Beirut. Her collections are now

JOHN RICHMOND

PHILIP TREACY
Philip Treacy'sfeathered, fur-trimmed or velvety creations have little in common with conventional headwear. In fact,Treacy'sglamorous and fantastical hat designs have completely re-defined modern millinery. Fashion leaders such as Franca Sozzani, Amanda Harlech and Isabella Blow (the latter has wornTreacy hatsfrom the beginning of his career) covet his work. Oversized orchids, fans of pheasant feathers, model ships and Andy Warhol-style motifs have all decorated his deftly-sculpted hats.

JULIEN MACDONALD
"I don't want to be avant-garde," saysJulien Macdonaldof his upfront brand of showgirl glamour: "I like beautiful clothes. I don't care what people think about me.

Utterly devoted to the female form,Macdonaldreinvigorated knitwear with his glitzy red-carpet creations. His barely-there crochet slips of cobwebs and crystals, shocking frocks and furs guarantee headlines for a devoted throng of starlets and celebrities.Macdonald'scatwalk antics -including appearances from the Spice Girls and a Michael Jackson lookalike, plus an autumn/winter 2001 presentation held at the Millennium Dome and directed by hip-hop video

VIVIENNE WESTWOOD
Vivienne Westwoodis a legend in her own lifetime, a designer who inspires many other designers and who makes clothes that delight her loyal customers. Born in Derbyshire in 1941, she first became a household name when, in partnership with Malcolm McLaren, she invented the punk uniform. Let It Rock, SEX, Seditionaries, Pirates, and Buffalo Girls were all early collections they created together at their shop in World's End, Chelsea. All became classics and served to challenge common preconceptions of what fashion could be. Today she shows her ready-to-wear women's collection in Paris and a menswear collection, MAN, in Milan. While the interest in vintageWestwoodhas never been more intense, her diffusion line Anglomania regularly references pieces from her earlier collections.Westwoodalso has three best-selling perfumes - Libertine, Boudoir and Anglomania - and has shops in countries all over the world,

 Bibliography: www.wikipedia.com www.fashion.net www.fashionbeauty.ro