Channel Training Content

Windows Vista Enterprise And Mid-Market User

Scenarios
Customer Profiling And Segmentation Tools
Windows Vista Business Value And
Infrastructure Optimization
Windows Vista Product Features
Windows Client Volume Licensing And Software
Assurance Benefits With New Mid-Market
Offerings
Sales Pitches
Resources
 Windows Vista
Business Value And
Infrastructure
Optimization

Debasis Mallick
“ Microsoft Technical
Specialist “
Agenda

Windows Vista Infrastructure

Optimization Scenario
Infrastructure Optimization Model
Deployment Discussions
 Infrastructure Optimization Scenario

Reduce the number of images, and simplify

Simplify Deployment image maintenance and deployment

Reduce testing costs for application compatibility

Enable your organization to more quickly take
Improved App Compatibility
advantage
of new software and technology

Lower operational costs associated with updates,

Operate More Efficiently system administration and desktop support
Reduce power costs by as much as $50 per
desktop
Get More From per year through Group Policy controls
(1)

Your Hardware External Memory Device technology extends

RAM
(1) Cost savings estimates developed in collaboration with the 64-bit support
Environmental Protection Agency (EPA)
IT Complexity And Cost
Direct And Indirect Costs
Direct Costs Indirect Costs
“Hard Costs” “Soft Costs”
Hardware/Softwar Self-Support
e
Helping Peers
Service Desk
Personnel Data
Management
PC Support
Personnel PC Downtime
Non IT
Administration
Customer IT Challenges

Growth PC maintenance Malicious

Customer service Server sprawl attacks, viruses,
spam, etc.
Regulatory Legacy platforms
compliance Evolving threats
Deployment and
Device maintenance Patch
management management,
Identity VPN, etc.
Varying skill sets management
Secure access
Mobility Software updates (employees,
partners and
customers)
Infrastructure Optimization Model

Managed and Fully automated

Uncoordinated, The IOM Journey frees IT
Managed IT
consolidated management,
Infrastructure
manual
infrastructure
resources
with and
limited provides the
Infrastructure dynamic resource
with maximum Usage , business
foundation for organizational
automation
automation linked SLA’s
agility

More Efficient Business Strategic

Cost Center
Cost Center Enabler Asset

* Based on the Gartner IT Maturity Model

How To Take The Journey
 IT Maturity Is Primary Driver Of PC TCO
Products And Technology Make Best Practice
Adoption Possible Windows Vista TCO

Basic Standard Rational

Direct Costs Basic
Hardware & Software $1,354 $1,333 $1,246 Standardized
IT Operations $739 $507 $245
CIO IT Ops 31%
Impact Non-IT Administration $428 $426 $424
Driven by:
> Vista
Total Direct Costs $2,521 $2,266 $1,915 > Patch Management
> AD Authentication

Indirect Costs
Std’d
End User Operations $2,706 $2,125 $1,164
End User Rationalized
Impact Downtime $137 $84 $24

Total Indirect Costs $2,843 $2,209 $1,188 IT Ops 52%

Driven by:
> Vista
> AD/GPO
Annual TCO $5,364 $4,475 $3,103 > SMS (software
distribution)

Source: Windows Vista TCO analysis from Gartner and Lawrence Associates
 Early Windows Vista Customer
Engagement: Example
Profile: Fortune 500 company with a global operation, approx. 75K PCs on Windows 2000, 19
images
Major benefit drivers: Single image with Windows Vista, fewer OS vulnerabilities, service desk
re-imaging, improved data management, improved standards compliance

Windows Vista Deployment Costs Windows Vista TCO Benefits

Application
$0.4M (1.9%)
Replacements Direct
$1.5M
Hardware
(7.2%) Savings Per $6.9M
Year
3rd-party (21.6
Lost User $3.1M software %)
Productivity (14.7%) Annual Savings
IT Per PC
Cost Per operations
PC Non-IT
$7.2M
IT Labor
(33.9%) $284 admin Direct: $92
($250- Indirect: $332
Indirect
$330) Per Savings Per $24.8
PC Year
End-user M
operations (78.4 Total: $423 ($385-
%) $546) Per PC
Licenses
$9.0M Downtime
(42.3%)

Total Savings
Total $21.3M $31.7M
Per Year
Simplify Deployment
Windows Imaging Modularization
File based format – hardware Add/remove optional
independent components – drivers,
Non-destructive upgrades patches, languages
Multiple images in Image customization to
one WIM file – space and certain degree
complexity benefits Higher reliability
Single instanced and Language independence
compressed Consistency across
– small size phases
Bootable, serviceable –
flexibility

Single worldwide image

Offline image servicing

Reduce the number of

 Deployment Discussions
20%
Often have a demanding PC
user group with strong input
into the IT decision process
Business Value
30% Often invest in reducing risk from
security, stability and compliance
issues to drive IT spending at or
IT Value above the industry average
30% While desktop technology is widely
used, it is often not core to the
business and is not perceived as
TCO Manager providing a competitive advantage
20%
Often do not view IT as core to
the operations of their business
Cash Manager
“We are pushing the latest
technology MS promotes and
we need them to help us
continue to push these
business solutions.”
“Our users push the limits and
we need to provide them with
security and stability [it is
critical].”
“Desktop PCs aren’t going to
grow revenues.”
“Not interested in business
efficiency, this (IT) is a
commodity.”
“IT is just a cost of doing
business – we’re trying to
spend less not more”
Deployment Discussions

Infrastructure Optimization Maturity

Basic Standard Rationalized
65% 31% 4%

20% High Probability Windows Vista

Customer
Business (Empowering business and indirect savings)
Value Medium
Customer segments

30% Probability High Probability Windows Vista

Windows Customer
IT Value (Windows Vista features, service levels, TCO)
Vista
30% Customer High Probability Vista Customer
(Infrastructure (TCO Data and IT best practices)
TCO Manager Upgrade)

20% Low probability

Cash
Windows Vista customer
Manager
What This Means To You

First, Identify the customer’s

infrastructure maturity stage and
sell him/her on the Microsoft
Platform

Then pull Windows Vista into the

sales process by emphasizing the
value of the Client in an
optimized infrastructure
environment
Q&A