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Pure Model Management


Excellence Quality of talent Care for talent International exposure

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Zoom delivers

content

Stylized Bollywood Glamour & Lifestyle Trends

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

The initiative together

Indias Biggest Model reality contest | Pan India search & integrated Indias International Model to walk on the ramp of the Fashion Capital.

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Indias International Face of the year

IIF2010
<Working title & logo>
| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Two fold objective

Search
National Talent

Magnify
360 Marketing Gratification

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

I I I I I I I

an individual who is good looking am fashionable am stylish have the oomph factor have a good personality have good presence of mind

IIF2010
| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

F 18+ unmarried
Good Looks Good Figure

IIF2010
| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

M 18+ unmarried
Good Looks Good Physique

IIF2010
| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

The Hook | Gratification


The winning Models feature at a International Fashion Weeks Winning Models will get a chance to Feature in a TVC (proposed) Winning models get the cover of a leading fashion magazine [Cosmo, Elle, etc.] + Endorsement deal + Exclusive contract from PMM

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

The approach & magnification


360 degree marketing approach Pan India Search for talent | reach Extensive Grooming Sessions Exclusive Grand Finale Added Calendar Shoot

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Extensive Television Zoom (reality + build up) News Channels

Print & Medianet Magazine

Radio

IIF2010
On Ground Online & Mobile

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

The Mechanics and Summary | Suggested


BUILD UP
Poster + Flier activity Special Photo corner in select cities + Colleges, agencies contact program CFE Promos (National) + Print Ads across 6 cities

SEARCH

6 city selection | Mumbai, Pune, Delhi, Chandigarh, Kolkatta, Bangalore 4 contestants selected for the grooming & reality series

Sessions with Grooming experts

GROOMING

Styling and Dressing: We can have the experts from Raymond Skin & Hair care Fitness training Camera friendliness

GRAND FINALE

Studio Set up with eminent judges


Styling and dressing sense Language & Accent Walk / Poise & confidence Personality & IQ Interactive rounds with the judges

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

STAGE 1

Call for Entry

Launch + amplification

Visibility

TV Stories + CFE Promos Radio RJ mentions + spots Print CFE Ads + Article Ground Visibility , Malls Magazine launch story Tie ups Planet Ms Online Microsite Mobile SMS

STAGE 2

Ground Selection (regionals)

TV Anchor push Radio RJ mentions Print CFE Ad Ground set up

6 city ground 4 winners from each 2m&2f 24 total for reality house

STAGE 3

Reality House

TV generic promos Radio stories Ground reality house Industry experts with PMM

24 total for reality house Will come down to 12

STAGE 4

Grand Finale + Episode & Activity Plus

TV Tune in promos + Episode Radio stories Ground Grand Finale Activity + - Photo shoot for the calendar

** Please note | the making of calendar shoot would be separate


| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Activity PLUS | Calendar Shoot


Ace Photographer | SUBI SAMUEL

Today Subi Samuel is counted among India's leading lens men and has acquired international prestige. He has shot with a list that reads as Whos Who of the Indian Film Industry. His unique style of photography, imagination and quest for perfection has led him to become one of the most recognized and established photographers of recent times and the favorite lens man of the Indian Film Industry.

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Deliverables |
On On

Ground | On Air | Print | On Line

Ground National Build up and registration 6 city ground selection Mumbai, Pune, Delhi, Chandigarh, Kolkata, Bangalore Grooming session in Mumbai with experts Grand finale in a 5* location or Studio Set up Air | On Zoom On air Promos | call for entry / Generic / Tune in Cross promotions in other zoom programs On air episodes | reality series

On Print | Times Print Ads Medianet article in three cities On Radio CFE Promos which will derive people to come to the stores Direct people to the website

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Integrations |

Ground | On Air | Print | On Line

Poster + Flier activity @ all hi traffic areas + the tie ups College contact program for 5 days in 6 cities Photo Kiosk area in select cities where contestants can come & give their profiles 6 city ground selection | Auditions/ regional (Mumbai, Pune, Delhi, Chandigarh, Kolkata, Bangalore) Integrated logo unit on all collaterals: posters, forms etc Gift prizes from sponsors during sub-contests and Bollywood tasks

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Integrations |

Ground | On Air | Print | On Line

Grooming session in Mumbai with experts Styling session with experts from PMM giving tips to the contestants on dressing according to various occasions During the grueling grooming sessions the contestants could be given a break by an evening of shopping at one of the Sponsors outlet Fashion experts from PMM & the Magazine partner to be a part of the grooming session Grand finale in 5 star hotel or Studio set up The finale backdrop Colors of the brand to be incorporated Eminent personality from Brand Heads on the panel of judges Gift hampers from Sponsors to the contestants

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Deliverables |

Ground | On Air | Print | On Line

On Air On air Promos | call for entry / Generic / Tune in Call for Entry Generic Tune in On air tickers at each level Cross promotions in other zoom programs | Prime time Exclusive stories on the Audition | Buildup & Grand Finale Anchor mentions + tune ins On air episodes | reality series | Zoom Television Episode 1 | Auditions: bytes from Regionals round Episode 2 4 | Reality/ grooming series Episode 5 | Grand Finale

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Deliverables |

Ground | On Air | Print | On Line

On Print CFE Print Ads To push entries All TIMS across Mumbai, Delhi, Bangalore, Kolkata, Pune & Chandigarh On Print media net article on launch (240 sq cm) 1 Medianet article in all four cities Mumbai | Delhi | Bangalore | Kolkata

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Deliverables |

Ground | On Air | Print | On Line

Specially dedicated micro site Banner on home page Provision for On line registrations Photo gallery On line voting Hyperlink to Sponsor site

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

Title Sponsor | Deliverables


Show Title India International Face or IIF2010 Proposing to make this an annual property Logo to be apart of integrated logo unit Logo to be apart of all communication: ground, on-air, online, print Brand tags on all Promos: OCL and CCL on all episodes Anchor mentions on other primetime shows Branded bug and Astons

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

THANK YOU !!

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

About PMM
Established in 2009, Pure Model Management is a leading model agency striving to provide international exposure to aspiring and professional models in India at the same time bringing exciting talent from all over the world to the domestic league. Pure will enable budding talent to showcase their elegance and versatility on the global ramp. The agency has a dedicated team of thorough professionals with experience and repute in the fashion industry. Pure has an extremely talented and committed scouting team which keeps a close eye on the countrys leading model competitions and searches collaborating with high profile sponsors and media partners. A wealth of young and dynamic talent from across the globe has brought grace and glamour to the ramp, both in India and abroad. Pure and its collaborators are spread to UK, USA and the Middle East, constantly updating themselves with upcoming events, trends and talent making it readily available for event organizers, advertising agencies and other agencies affiliated to the print and audio visual media. Bookings are made keeping in mind the specific areas of the industry which include campaigns, editorial, catwalk, catalogue and special bookings. Pure takes keen interest in the grooming of upcoming models and has various professionals helping amateurs with personality development, grooming, make-up and overall appearance. Pure is a perfect platform for young models to harness their skills and for professional models to get an upstart in their career. A perfect runway for models to gear into a flight of glitz and glamour and establish themselves in the world of fashion. Pure is the outcome of passion and perseverance whereby making success just an aftermath.

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

| Mumbai | Delhi | Bangalore | | Kolkata | Pune | Chandigarh |

| Indias International Face of the year |

Private & Confidential Conceptualized for PMM Copyright 2009 @ Zoom Entertainment Network Limited. All rights reserved. Any unauthorized copying or reproduction or circulation of any information/data contained in this presentation/documents in strictly prohibited.

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