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DEFINITION

? ´Ecolabellingµ is a voluntary method of


environmental performance certification and
labelling that is practiced around the world.

? m
 is a labelling system for consumer
products (excluding medicine) that are made in a
certain fashion to avoid detrimental effects on the
environment.
? wn "Ecolabel" is a label which identifies overall
environmental preference of a product or service
within a specific product/service category based
on life cycle considerations.

? wll ecolabelling is voluntary, are not mandatory


by law.
In contrast to "green" symbols or claim
statements developed by manufacturers and
service providers,

wn Ecolabel is awarded by an impartial third-


party in relation to certain products or services
that are independently determined to meet
environmental leadership criteria.
? Ecolabelling systems exist for both food and
consumer products.

Both systems were started by NGOs but


nowadays the European Union have legislation
for the rules of ecolabelling and also have their
own Ecolabel, one for food and one for consumer
products.
? any (but not all) Ecolabel are not directly
connected to the firms that manufacture or sell
the ecolabelled products.

? Just as for the quality assurance labelling


systems it is of imperative importance that the
labelling entity is clearly divided from and
independent of the manufacturers.

? Green Stickers are mandated by law in North


wmerica where they are on major appliances and
automobiles.
pOLUNTw  ENpI ONENTwL PE FO wNCE
LwBELLING -- ISO DEFINITIONS

There are many different voluntary (and


mandatory) environmental performance labels
and declarations. The International Organization
for Standardization (ISO) has identified three
broad types of voluntary labels.
? Type I -- a voluntary, multiple-criteria based,
third party program that awards a license that
authorizes the use of environmental labels on
products indicating overall environmental
preferability of a product within a particular
product category based on life cycle
considerations
? Type II -- informative environmental self-
declaration claims

? Type III -- voluntary programs that provide


quantified environmental data of a product,
under pre-set categories of parameters set by a
qualified third party and based on life cycle
assessment, and verified by that or another
qualified third party
The ISO has identified that these labels share a
common goal, which is:
"...through communication of verifiable and
accurate information, that is not misleading, on
environmental aspects of products and services,
to encourage the demand for and supply of those
products and services that cause less stress on
the environment, thereby stimulating the
potential for market-driven continuous
environmental improvement
mm

?
The EU Ecolabel helps consumers and public
procurers to easily identify green products.

? The scheme recognises environmentally sound


goods and services by awarding them a
distinctive and easily recognisable symbol of
environmental quality ² the Flower.
? The EU Ecolabel was established in 1992 to
encourage businesses to market products and
services that meet high standards of performance
and environmental quality.
? The voluntary scheme covers 26 types of products
and services, with further groups being
continuously added.

These include cleaning products, electronic


equipment, paper products, textiles, home and
garden products, lubricants and services such as
tourist accommodation.

The label goes only to the most environmentally-


friendly brands in each product group

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