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Mergers and Acquisitions

Chapter 11

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
MOTIVATIONS FOR MERGER OR ACQUISITION

• There are a number of reasons why a firm may choose to merge with
or acquire another one, including:

– Economies of scale

– Improving target management

– Combining complimentary resources

– Capturing tax benefits

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
MOTIVATIONS FOR MERGER OR ACQUISITION, CONTINUED

• Providing low-cost financing to target

• Creating value through restructuring and breakups

• Penetrating new markets

• Increasing product-market rents

• Diversification

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
MOTIVATION FOR THE DUPONT-DANISCO MERGER

• The DuPont–Danisco merger serves as a great real-life example to


examine some of the issues related to M&A.

• Motivation for the merger:

– Eliminating duplicate functions and reducing R&D costs


– Combining DuPont’s strength in biomass processing and microbe
engineering with Danisco’s strength in manufacturing enzymes
– Benefiting from Danisco’s strong sales organization
– No immediate effects on product market rents, target management
or tax

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
ACQUISITION PRICING

• It is crucial for the analyst to determine the appropriate price to pay for
the target firm. Following are the methods used:

• Analyzing premium offered to target shareholders

– One popular way is through comparisons of similar transactions,


though this may be difficult.
• Comparable transactions are difficult to define
• Degrees of investor anticipation of the event may drive the
premium

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
ACQUISITION PRICING, CONTINUED

• Analyzing value of the target to the acquirer, a second and more


reliable method.

• Earnings multiples:
– Forecasting earnings
• Compare with and without merging companies
– Determining the price-earnings multiple
• Both pre- and post-merger forward PE multiples are
possibilities
– Limitations of price-earnings valuation
• PE models focus on immediate increases in earnings or
earnings growth, but do not easily incorporate all benefits

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
ACQUISITION PRICING, CONTINUED

• Discounted abnormal profits or cash flows

– Forecasting abnormal profits/free cash flows


• Assume the target is standalone, as a starting point
• Improvements in profits/free cash flows can then be
incorporated
– Compute the discount rate
• Use post-acquisition cost of equity or required return on
operating assets, not pre-acquisition
– Sensitivity analysis
• Questions may include
– What if the acquisition takes longer than anticipated?
– What if competitors respond with their own M&A?

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
DUPONT’S PRICING OF DANISCO

• Cash tender offer: affects the premium

• DuPont’s bid price represented a 29% premium to target shareholders:


– Average premium in cash financed acquisitions: 25%

• Traditional multiples-based valuation suggests that the bid was on the


low side, signaling that management may expect that the synergy
effect will not persist or is uncertain.

• Initial market reactions were negative; after the announcement,


DuPont’s stock price was down 1.5%.

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
ACQUISITION FINANCING AND FORM OF PAYMENT

• The form of payment is an important financing decision.

– Capital structure effects


• If debt financing is used, analysis should be conducted to see if
the increase in financial leverage is excessive.

– Information problems
• Asymmetric information levels between management and
shareholders may cause investors to misinterpret the form of
financing.

– Control and the form of payment


• Using stock to finance M&A dilutes the ownership and control
of the acquiring firm.

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
ACQUISITION FORM OF PAYMENT

• Effect of form of payment on target stockholders

– Tax effects
• Cash received by target shareholders triggers capital gain
(loss) recognition, while receiving shares of the acquiring firm
defers recognition of gain (loss).

– Transaction costs
• Incurred when target stockholders sell stock received under
consideration for their shares in the target
• If the bidder offers cash, target stockholders won’t face these
costs.
• Not significant for investors planning to hold acquirer’s stock
following the acquisition.

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
ACQUISITION OUTCOME

• Another consideration should be whether the transaction will be


completed.

– Other potential acquirers


• Others may offer a higher bid

– Target management entrenchment


• Target management may fear losing their jobs

– Antitrust and securities issues

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
PURCHASE PRICE ALLOCATION

• The International Financial Reporting Standard on Business


Combinations requires that acquirers separately identify and value
assets acquired and liabilities assumed in an M&A.
– This process is called the purchase price allocation

• Steps in a purchase price allocation are:

1. Determine the value of the target firm


2. Estimate the rate of return implicit in the M&A transaction
3. Identify the contributory assets: separately identifiable assets that
contribute to the post-acquisition cash flows of the target firm
4. Value the contributory assets
5. Calculate and evaluate goodwill

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
VALUATION METHODS IN A PURCHASE PRICE ALLOCATION

• Cost approach
– Least preferred approach

• Market approach
– Most appropriate for frequently traded assets

• Income approach
– Direct cash flow forecast method
• Especially useful for financial assets
– Relief-from-royalty method
• Especially useful for brands, patents, technology
– Multi-period excess earnings method
• Especially useful for customer relationships

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
DUPONT-DANISCO PURCHASE PRICE ALLOCATION
€40
€35
€30
€25
€20
€15
€10
€5
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Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019
CONCLUDING COMMENTS

• There are many motivations for firms to merge with or acquire others.

• It is important to assess whether a merger or acquisition creates value for the


acquiring firms’ shareholders.

• Valuation tools learned in prior chapters may be employed in determining a


reasonable price for a target firm.

Krishna G. Palepu, Paul M. Healy and Erik Peek, Business Analysis and Valuation: 5th IFRS Edition
© Copyright Cengage Learning EMEA 2019

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