THE

COMMUNICATION
PROCESS
COMMUNICATION
• Process of conveying information between two or
more people
• Process concerning exchange of facts or ideas
between persons holding different positions in an
organization to achieve mutual harmony
COMMUNICATION PROCESS
• Steps we take in order to achieve a successful
communication
• A continuous and dynamic interaction, both
affecting and being affected by many variables
 Sender

Feedback Encoding

Receiver Channel

Decoding
 SENDER
The person who conveys the message with the
intention of passing information and ideas to
others
 MESSAGE
The information to be conveyed
 ENCODING
Transforming of the information to be conveyed as a
form that can be sent
CHANNEL OF COMMUNICATION
The manner in which the message is sent
 RECEIVER
The person who receives and understands the
message in the best possible manner
 DECODING
Mentally processing the message into
understanding
 FEEDBACK
Message sent by the receiver back to the sender to
ensure that the message was understood
 A sender encodes information

The sender selects a channel by which to send the

message

The receiver receives the message

The receiver decodes the message

The receiver provides feedback to the sender

• Inappropriate medium or
channel COMMON
• Incorrect grammar BARRIER
• Inflammatory words SFactors that have
• Words that conflict with body
a negative impact
language
on the
• Differences in perception and
communication
viewpoint
process
• Technical jargon
• Noise
NOISE
• Anything that distorts the message by interfering
with the communication process
• Occurs during any stage in the communication
process
• Noise can take many forms, including a radio
playing in the background, another person trying to
enter your conversation, and any other distractions
that prevents the reader from paying attention
Successful and effective communication within
an organization stems from the implementation
of the communication process. It has been
proven that individuals that understand the
communication process will blossom into more
effective communicators,and effective
communicators have a greater opportunity for
becoming a success.
 T YPES OF

COMMUNICATION
WRITTEN
WRITTEN COMMUNICATION
• Any type of message that
makes use of the written
word
• The most important and the
most effective mode of
business communication
 • Memos
• Repor ts
• Bulletins
I N T E RNA L
• Job
CO M M UNICATIO description
N • Em ployee
manuals
• Emails
• Instant
Messaging
• Email
• Internet
• Letters
• Proposals
• Te legram C L I E NTS
• Faxes OR BUSI
• NESS ES
Postcards
• Contracts
• Adver t isements
• Brochures
ADVANTAGE
S
• No need for personal
contact
• Saves money
• Written proof
D
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