PREPARING CITIES FOR

NATURAL DISASTERS
Team BCG
The Issue:
■ USA sustained 200 weather and climate disasters, costing exceeding
$1.1 T

Objective
■ Obtain timely and accurate data
■ Better informed decisions and actions
Current Situation:
■ Disaster responders gain reliable, timely info only when they reach an
emergency zone, take stock of the situation.
Technology:
■ IoT sensors collect data and systematically broadcast signals from emergency
areas
■ Sensor can measure: temp, water quality, pressure, smoke, humidity
■ Automated Response
■ Automated alerts
■ Broadcasting to citizens' mobile devices within hazardous radius

Human Resource:
■ Government Officials
■ Government responders
■ Technical Teams

Tech + Human Ingenuity

■ Timely critical urgent decisions
■ Systematic Evacuation
■ Appropriate guidance to safety
Managing
Privacy in
IOT
Case Presentation
 Many companies have found that sharing
their own customer information with
other companies creates synergies for
both parties, especially with the
increasing availability of “internet of
things” data (GPS sensors, smart utility
meters, fitness devices, etc.)
Introductio
n
Concerns about customer privacy have
never been higher because of numerous,
widely-publicized privacy hacks such as
the recent Facebook-Cambridge
Analytica scandal.
 The most common data protection
approach currently being followed by
businesses is to control access to the
data after it’s been gathered.

Tackling
data
protection This access control approach is
woefully inadequate for multiple
reasons. First, as soon as a company
shares data either internally or
externally, its ability to control access
deteriorates rapidly. 
 •  To identify devices and behavior patterns
that represent a threat, your IoT security
system must be intelligent enough to spot
Moving all connected devices and the
forward vulnerabilities they introduce, approve and
deny access to networks, and learn from
constantly evolving conditions to become
more effective over time.
 The scope of IoT is far too complex for
a traditional security teams to
manage with legacy solutions. It’s
time to remove people from the
discussion and move towards a more
intelligent, secure future.

Conclusion

Encryption of data is the only way to

move forward in order to secure the
IOT devices from phishing and hacking
in order to maintain security.
How the IoT
changes
Business
Models ?
 As the trend and usage of Internet of
Things spreads rapidly,companies are
in a need to analyze
their fundamental views about value
creation and capture.

Value creation involves increasing the

Introduction company's offering value and value
capture comes next to it.

Value capture leverages core

competencies and enables recurring
revenue for the firm.
 With the help of IoT,products can now be
connected with other products in terms of
their feature.

It leads to new generation of analytics.

Impact of
IoT  New services for more
effective forecasting,process optimization
and customer service experiences.

Internet of Things tries to renew the

existing experiences and give it new life.
 •IoT is being used to manage commodity costs,patents
and brand strength.
•It has transformed the companies from the traditional
product mindset to a mindset of Internet of Things.
Implementation •It has helped to expand the options for control
and usage points such as commodity advantages
,brand strengthening,etc.
•Through IoT,the three generic strategies of
differentiation,cost leadership and focus can be
mutually reinforced in creating and capturing value.
Making IoT
more human
friendly
CASE PRESENTATION
  The distinctive character of the
Internet of Things is its ability
to operate with little or no
human intervention.
 Itfacilitates new kinds of
automation and people will be
Introduction a more deeply intrinsic part of
the IoT.
 Companies should learn how
people really interact with
things and why those things
matter.
Contd...

To make the IoT more human friendly,three things are

necessary.They are,
 Things need to talk to other things we use.
 Things don't need to be conspicuous.
 Things need to go beyond remote control.
  Each product functions well
on its own,but doesn't connect
to other things in ways we
might expect.
Criteria 1  Integrating of product
features,increases the user's
ability to solve everyday
problems and IoT should come
out with a solution for it.
Criteria 2 & Criteria 3

 Cognitive science suggests most opportunities for the IoT will arise
by creating useful offerings that intentionally avoid sapping users
attention away from what they are trying to accomplish.
 "Things need to go beyond remote control",suggests the
fact that customers prefer physical connection and interaction rather
than removal and distance.
 Thus,IoT of today focuses on making things smarter which is
derived from the way it makes people smarter.