RS CLOVERLEAF (BALINTAWAK)

CONGRESSIONAL
HISTORY

August 26, 1896 - Bonifacio and

the Katipunan raised the cry of
revolution (Sigaw sa Pugadlawin)
in the hills of Balintawak, a few
miles North of Manila.
Eluding an intensive manhunt,
Bonifacio called thousands of
Katipunan members to a mass
gathering in Caloocan, where they
decided to start their revolt. The
event, marked by the tearing of
cedulas (community tax
certificates) was later called the
"Cry of Balintawak" or "Cry of
Pugad Lawin"; the exact location
and date of the Cry are disputed

CONGRESSIONAL
HISTORY

Ayala Malls is a real-estate subsidiary

of Ayala Land, an affiliate
of Ayala Corporation. Founded in
1988, Ayala Malls own a chain of large
shopping malls, all located in the
Philippines. Ayala Malls is the one of the
largest shopping mall retailer in the
Philippines, along with SM Supermalls
and Robinsons Malls.

CONGRESSIONAL
LOCATION/BARANGAY PROFILE BARANGAY BALINGASA,
DISTRICT 1, AREA 4 QUEZON CITY

BARANGAY BOUNDARIES:
North – EDSA
East – G. Araneta Avenue (Talayan Creek)
BALINGASA West – Caloocan/Quezon City boundary
South – Marvex Drive extending Southward
passing Damar Village property line to Tagaytay St.

LAND AREA: 77.608 HECTARES (CPDO)

BARANGAY TOTAL POPULATION:

19,285 (as of May 2000 (NSO)

TOTAL NUMBER OF HOUSEHOLDS:

4,221(as of May 2000 (NSO)

NUMBER OF REGISTERED VOTERS:

9,8453 (as of May 2010)
8,761 (as of Oct 2007)(Adult & SK)

NUMBER OF STREETS:
40

BARANGAY FIESTA:
May 01
Easter Sunday
June 12
Aug 16

ADDRESS: AYALA CLOVERLEAF BALINTAWAK PATRON SAINT:

St. Joseph
476 A.BONIFACIO AVE.A BONIFACIO Resurrection of Our Lord
QUEZON CITY,1115 METRO MANILA San Antonio de Padua
San Roque
CONGRESSIONAL
TRADE MAP

Barangay: Bagong Barrio East Barangay: Quirino Hi-way/ Baesa

District: 1 District: 6
City: Quezon City: Quezon
Population: 28,387 Population: 55,792

Barangay: Dorotea rd/ 11th Ave

District: 1
City: Quezon Barangay: Balingasa
Population: 19, 200 District: 1
City: Quezon
Population: 22,156

CONGRESSIONAL
TRADE MAP

CONGRESSIONAL
LAY- OUT

CONGRESSIONAL
 SITE UPDATE

* As of Aug. 13, 2017

CONGRESSIONAL
SITE UPDATE

MALL ENTRANCE GOING TO SUPERMARKET

CONGRESSIONAL
SITE UPDATE

SUPERMARKET ENTRANCE COC - LOBBY

MILK & BABY NEEDS SECTION / PRODUCE AND DAIRY CHILLER / PRODUCE PREP AREA/
FOOD TO GO SECTION GEN FREEZER AND DAIRY WALK IN CHILLER

CONGRESSIONAL
SITE UPDATE

SELLING
AREA

CONGRESSIONAL
SITE UPDATE

SELLING
AREA

CONGRESSIONAL
SITE UPDATE

BAKERY SECTION WINERY SECTION

WELLNESS SECTION /
CUSTOMER SERVICE / PACKAGE COUNTER SOUTHSTAR

CONGRESSIONAL
SITE UPDATE
COLDROOMS: COLDROOMS:
MEAT & POULTRY GENERAL FREEZER
FREEZER & CHILLER DAIRY & PRODUCE CHILLER

CONGRESSIONAL
SITE UPDATE

RTV SECTION
PREMIUMS SECTION

WAREHOUSE SECTION

CONGRESSIONAL
SITE UPDATE

RECEIVING EMPLOYEES RECEIVING DOCK /

BAY ENTRANCE CHECKING

CONGRESSIONAL
SITE UPDATE
ELECTRICAL
AHU ROOM

CONGRESSIONAL
SITE UPDATE

RECEIVING
OFFICE

ADMIN OFFICE TREASURY OFFICE

EXECUTIVE
OFFICE

CONGRESSIONAL
NEARBY ESTABLISHMENT

Destileria
1.1km Limtuaco
1.3km 1.7km 1.7km
2.2km 2.3km
Sony Authorized Office buster
Service Center Shell Gasoline
station

1.5km
1.6km
2km

CONGRESSIONAL
HOSPITALS

Pascual General Hospital

via Quirino 1.8 km

Quezon City General Hospital

via EDSA 3.9 km

Dr. Montano G. Ramos Hospital

via EDSA 3.6 km

Health check Medical Inc.

via EDSA 1.6 km
via Samson road 1.5km
CONGRESSIONAL
SCHOOLS

Lucas R. Pascual Memorial

Elementary School
Via Quirino 2.1km

Bonifacio Elementary School

Via EDSA 3.5 km

Apolonio Samson Elementary

School via Samson road 1km

Grace Christian College

Via Samson Road 1.7km

CONGRESSIONAL
CHURCH

St. Joseph The Worker Parish 1.8km

Agape Bible Christian Church 1.6km

Sacred heart of Jesus Chapel 1.4km

Balingasa Bible Christian Church 950m

Grace Christian Church 1.9 km

CONGRESSIONAL
WET MARKET

JULIANA WET MARKET

CONGRESSIONAL
TRANSPORTATION

Camachile Balintawak
terminal - 2.5km

Balintawak Jeep / Bus/

UV terminal - 200m

Bus Terminal (5 star)

1.7 km

CONGRESSIONAL
BANKS

PS BANK ATAM
2km

2.2 km
2.2km 2km
BPI ATM
1.6km
1.6km

450m
650m

450m

2.2km

CONGRESSIONAL
CONDOMINIUM

2.3km
1.7km

290m 700m

Zinia Tower A Zinia Tower

Condominium DCMI Homes
2.3km 2.1km

3.7KM

CONGRESSIONAL
 PUREGOLD EXTRA BAGONG BARRIO
EDSA Corner Gregorio De Jesus St, Bagong
COMPETITOR-SUPERMARKET Barrio, Caloocan, 1400 Metro (750m)
# of POS – 2
Store Hours – 8am – 9pm
Size – approx. 300 – 350 sqm.
Services: none
Parking slots – 3 car slots

EVER SUPERMARKET
#13 11th Ave., cor A. Bonifacio St., Balintawak,
Quezon City (300m)
# of POS – 7
PUREGOLD EXTRA
Store Hours – 6am – 12mn
BAGONG BARRIO
Size – approx. 00 – 350 sqm.
Stand Alone
Parking slots – No Parking

PUREGOLD EXTRA A. BONIFACIO

A. Bonifacio Ave, A. Bonifacio, Balintawak
Quezon City, 1106 Metro Manila (1.8km)
# of POS – 5
Store Hours – 8am – 9pm
Size – approx. 500 – 600 sqm.
Stand Alone
Parking slots – 2 car slots

PUREGOLD PRICE CLUB

Commercial Unit 1 Puregold, EDSA, Balintawak,
Quezon City, 1106 Metro Manila (650m)
# of POS – 17
Store Hours – 9am – 9pm
Size – approx. 3500 – 4000 sqm
Services: Cebuana, Money Changer, LBC,
Celzone, Perfume kiosk, ATM Machine, Food
Kiosk
Parking slots – 24 car slots
Ever Supermarket
LANDERS SUPERSTORE BALINTAWAK
1252 Epifanio de los Santos Ave, Balintawak,
Quezon City, 1106 Metro Manila (1.9 km)
# of POS – 20
Store Hours – 10am – 9pm
Size – approx. 7,000
Stand Alone
Parking slots – 150 cars slots

SUPER8 BALINTAWAK – ( 300m)

# of POS – 8
Store Hours – 6am – 9pm
Size – approx. 400 – 500 sqm
Stand alone
Parking slots – 3 car slots
CONGRESSIONAL
COMPETITOR-CONVENIENT STORE

Shell Select (1km)

# of POS – 2
Store Hours – 24 hrs.
Size – approx. 150sqm
Parking slots – 5 car slots

Mini stop Bagong Barrio (850m)

# of POS – 2
Store Hours – 24hrs
Size – approx. 200sqm
Parking slots – no parking

Mercury 11th Avenie (300m)

# of POS – 2
Store Hours – 7am – 10pm
Size – approx. 400 - 500sqm
Parking slots – 6 car slots

Mercury Balintawak (1.8km)

# of POS – 2
Store Hours – 7am – 10pm
Size – approx. 200sqm
Parking slots – 3 car slots

Mini stop Kaingin (1.3 km)

# of POS – 2
Store Hours – 24 hrs.
Size – approx. 250 – 300sqm
Parking slots – No parking

CONGRESSIONAL
MALL PERSPECTIVE

Envisioned to become one of Metro Manila’s master-

planned, contemporary green urban developments,
Ayala Land’s Cloverleaf Balintawak is an 11-hectare
estate that offers a balanced lifestyle, bringing
residential towers, commercial and open spaces, office
complexes, and a medical facility in one setting that is
conveniently connected to northern Metro Manila’s
major roads—EDSA-Balintawak, A. Bonfacio Avenue, and
the North Luzon Expressway (NLEX).
At the crossroads of some of the metro’s busiest
thoroughfares, the mixed-use township will be home to
safe, secure, and organized communities that offer
privacy and serenity amidst the chaos of the city,
without sacrificing accessibility.
Cloverleaf Balintawak is situated at the intersection of
EDSA and NLEX to bring the best of the metropolis and
the rest of Luzon together. It is also directly connected to
the LRT Balintawak station and close to the soon-to-be-
completed Skyway Stage 3 extension project along A.
Bonifacio Avenue which will cut Makati-Balintawak
travel time to a 20-minute drive. With its strategic
location, Cloverleaf Balintawak will be one of the most
accessible establishments in the northernmost tip of
Quezon City.

CONGRESSIONAL
MALL PERSPECTIVE
Headlining the amenities are Ayala Land’s
residential projects, Avida and Alveo, with
a total of five towers in more than a
hectare of land that brings a promise of
new beginnings. The construction of a
regional mall is also in full swing. With 2.2
hectares fully-equipped with a
supermarket, a six-screen cinema complex,
and a department store for leisure; local
and foreign fashion brands for optimum
shopping; and a wide array of dining
options—elements that provide a new
lifestyle experience for nearby and
potential residents to enjoy.
Cloverleaf Balintawak will also be
packaged as an urban haven with a work-
conducive core,  featuring office spaces—
for various enterprises that will provide
local employment and retail business
opportunities—and lush foliage that will
envelope open areas and mixed-use
components of the city’s newest urban
development.

CONGRESSIONAL
MALL PERSPECTIVE

SITE
LOCATION

To further address a growing trend of healthcare needs, as well as to solidify Cloverleaf Balintawak’s holistic
approach to urban development, the 250-bed Qualimed Hospital—a flagship medical facility of Ayala Land’s
hospital brand—will also be constructed within the vicinity, offering quality, affordable, and accessible medical
care services.
With simultaneous constructions ongoing, Cloverleaf Balintawak is on track to opening Ayala Malls Cloverleaf
and launching Avida Towers Cloverleaf Tower 2 in 2017. The Qualimed Hospital is expected to open in the next
two years, while the Avida Towers Cloverleaf Tower 1 will be completed in 2019.
Indeed, exciting and promising new experiences are bound to unfold with the fast development of Cloverleaf
Balintawak. Located at the heart of the metro’s busiest thoroughfares, Ayala Land’s urban haven brings modern
comforts of living within reach.
CONGRESSIONAL
SKYWAY – STAGE 3

The Skyway Stage 3 project will connect the North and South
Luzon Expressways through a 14.8-kilometer, six-lane elevated
expressway that runs from Buendia in Makati to Balintawak in
Quezon City.
It will run through or cross parts of Osmeña Highway, Quirino
Avenue, Santa Mesa district via the Nagtahan flyover, Araneta
Avenue. Aurora Boulevard, E. Rodriguez, Quezon Avenue, Sgt.
Rivera and A.Bonifacio Avenue.
CONGRESSIONAL
SKYWAY – STAGE 3

CONGRESSIONAL
SKYWAY – STAGE 3

CONGRESSIONAL
STORE PROFILE

OPENING DATE: OCTOBER 25,2017

ADDRESS: Ayala Cloverleaf Balintawak,

476 A. Bonifacio Ave. A. Bonifacio, Quezon City

TOTAL AREA: 2,777.24 SQM

STORE CLUSTER: FRESH AND EASY

DAILY TARGET SALES: 1.2M

NUMBER OF POS: 15

CONGRESSIONAL
CONTACT DETAILS

MARK GRAYDA
Mobile 0998.8466700
Email mark.grayda@rsc.com.ph

MAILEEN RIVERA
Mobile 0998.8466803
Email congressional@rsc.com.ph

CONGRESSIONAL
FAMOUS BAKERY – HISTORY

Robinsons Supermarket - Congressional

PROFILE
• 3 Branches of Echague Bakery

Echague Bakery @ Landmark

Trinoma – Opens last August 5,
2017
Robinsons Supermarket - Congressional
LOCATION MAP

Echague Bakery

Robinsons Supermarket - Congressional

Thank
you!
CONGRESSIONAL