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Physiological

Physiological: Food, water, sleep, and, to an extent, sex are physiological motives.

Twining Cold In-fuse Ad. Pick up our new Twinings Tonal Intelligent Fitness system Ad: Tonal enables you to be
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Safety
Safety: Seeking physical safety and security, stability, familiar surroundings, and so forth are manifestations of safety needs

Liberty mutual insurance Ad: This ad relates to the safety Volvo Cars Ad: Whenever we saw the name Volvo, we think
needs in the Maslow’s need hierarchy, because this about safety. In this Ad ‘The world will be theirs. It’s up to us to
provides a person with stability with their accidental protect it.’ Denotes safety.
situations, if something happen to their car
Belongingness
Belongingness: Belongingness motives are reflected in a desire for love, friendship, affiliation and group acceptance

Rayban Ad : No matter your home.​ No matter your story.​ Miss Dior Perfume Ad: ‘AND YOU, WHAT WOULD YOU DO FOR
There are moments in life which define us. ​ It’s not just LOVE?’
about belonging, it’s about being proud of it #
proudtobelong
Esteem
Esteem: Desires for status, superiority, self-respect, and prestige are examples of esteem needs. These needs relate to the ind
feeling of usefulness and accomplishment

Lamborghini Aventador S Advertisement. ‘This is our idea Gucci Men’s Tailoring’ Ad. From unexpected details that delight
of EGO.’ to world-class fabrics that entice, each perfectly crafted Gucci
suit tells a story as individual as the man wearing it. Dedicated
to the art of dressing well, the short film, “Gucci Men’s
Tailoring,” shows just what it takes to become a modern legend.
Self Actualization
Self Actualization: This involves the desire for self-fulfillment, to become all that one is capable of becoming

Nike ‘Dream Further’ Ad. ‘Don’t change your dream. Harvard University Ad.: No matter where you come from or
Change the world. #justdoit’ what you plan to do, you’ll find a home at Harvard.

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