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www.ssc.uwo.ca/psychology/undergraduate/psych020-002/PSY20Class1web.ppt
Psychology: The Science of
Behaviour
Chapter 1
© McGraw-Hill Ryerson 2005
What is Psychology?
• Science of behaviour and factors that influence it
• What is behaviour?
• 2 components:
– directly observable actions
– mental events/ internal processes
• not observable: e.g. thoughts, feelings
3
What questions and behaviours
do you think psychologists are
interested in studying?
4
Psychologists are interested in many issues and
aspects of behaviour:
• Memory
• Thinking
• Biological basis of behaviour
• Causes and treatment of mental disorders/addiction
• Child development and parenting styles
• Function of sleep
• Personality
• Culture
• Animal behaviour
• Etc.!!! 5
Psychology as a Science
• Looks for causes of behaviour using rigorous
systematic method of hypothesis testing and
theory building
• When possible use controlled experiments
• Research is the foundation of psychology
6
Types of Research
• Basic research “curiosity driven”
– Seeks knowledge purely for it’s own sake
– Describe behaviour
– Find factors that influence or cause it
Ex/ I wonder how babies learn to talk?
• Applied research
– Solve specific practical problems
Ex/ What medication works best to relieve Parkinson’s
disease symptoms?
Note – basic research feeds applied 7
Basic and Applied Research
• Robber’s Cave Study (see document “Aggression: Robbers Cave”)
• Basic research findings:
– Competition breeds hostility
– Conflict decreased by increasing group
interdependence
8
4 Goals of Psychology
• To describe how people behave
10
What caused Whitman to kill?
• Case of Charles Whitman
• Killed his mom, wife and shot many others
• Tumor in area involved in aggression (Biological)
• Irrational thoughts/ violent impulses (Psychological)
• Abusive father; rifles – rewarded (Environmental)
11
Which answer is correct?
All can be correct.
Different levels of analysis.
The same behaviour viewed from different
perspectives.
12
What do you see?
14
6 Perspectives on Behaviour
• Biological • Humanistic
• Cognitive • Behavioural
• Psychodynamic • Sociocultural
15
Biological Perspective
• What is psychological is first physiological
• Roles of:
–Brain structures & function
–Biochemical processes
–Genetic factors
–Evolution
Ex/ tumor in amygdala
16
Cognitive Perspective
• Views human as problem solvers and information
processors
• Roles of:
– Mental processes ex/ attention
– Information stored and retrieved
– Memory
Ex/ abnormal thought patterns
17
Psychodynamic Perspective
• Behaviour caused by unconcious processes
• Roles of:
– Unconcious forces
– Unresolved conflict from past
– Hypnosis & ink blots
18
Behavioural Perspective
• External environment shapes behaviour
• Roles of:
– Past experience in forming habits
– Reward and Punishment
– Associations
– Stimuli in environment evokes response
– Observational learning
19
Humanistic Perspective
• Internal factors such as innate tendency toward
individual growth and self fulfillment
• Roles of:
– Concious motives
– Free will
20
Sociocultural Perspective
• External environment determines behaviour
through influence of one’s culture
• Roles of:
– Culture = enduring values, behaviours, traditions
shared by a large group of people and passed on from
one generation to the next
– Social influences
• Cognitive • Behavioural
• Psychodynamic • Sociocultural
22