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SOCIAL CLASSES
ANTOLIN, DAN JANNIEL
ASUNCION, DON JEROD
BUCCAT, MARC JANDEL
DIZON, GEO MARX
GANCHERO, JOHN VICTOR
SOCIAL CLASSES
ACCORDING TO MARKET RESEARCHERS
AND BRAND MARKETERS
5 SOCIAL CLASSES:
CLASS A, B, C, D, and E.
Percentage Distribution of
Socioeconomic Classes in the
Philippines
This SWS survey shows that the high
income AB classes represent only 1% of
the families in the Philippine population.
3 SOCIAL CLASSES:
HIGH, MIDDLE, LOW
CHARACTERISTICS OF EACH
SOCIAL CLASS
LOWER CLASS
The lower class is typified by poverty,
homelessness, and unemployment.
People of this class, few of whom have
finished high school, suffer from lack of
medical care, adequate housing and
food, decent clothing, safety, and
vocational training.
Fake it.
Before the Internet made it easy to dig
into a stranger’s past, it wasn’t hard to
completely fabricate a family history.