1. What is your gender?

Female
Male
2. What is your age?
17-19
20-29
30-39
More than 40
3. Have you ever used Colgate toothpaste?
Yes
No
4. How many time have you purchased Colgate
in the last 4 months?
1-2
3-4
5-6
More than 6

5. Which items of Colgate toothpaste did you

most recently purchased?
Colgate Total
Colgate Herbal
Colgate Sensitive
Colgate Max Fresh
Colgate Dental Cream
Colgate Active Salt
6. Do you care about the flavour of the
toothpaste?
Yes
No
7. In terms of taste of the toothpaste how satisfied
were the last time you used Colgate?
Very satisfied
Satisfied
Dissatisfied
8. In terms of effectiveness of the toothpaste how
satisfied were the last time you used colgate?
Very satisfied
Satisfied
Dissatisfied
9. In terms of whitening of the toothpaste how
satisfied were the last time you used colgate?
Very satisfied
Satisfied
Dissatisfied
In terms of healthy and gum of the toothpaste
how satisfied were the last time you used
colgate?
Very satisfied
Satisfied
Dissatisfied
10. Are you planning to buy Colgate in the
future?
Yes
No
Not sure
11. Are you currently use any variation of
Colgate toothpaste?
Yes
NO
12. Have you ever previously purchased
Colgate Toothpaste?
Yes
No
13.In terms of prevention of tooth decay of
the toothpaste how satisfied were the last
time you used colgate?
Very satisfied
Satisfied
Dissatisfied
14. How many times have you purchased Colgate
in the last six months?
1-2
3-4
5-6
7-8
9-10
11+

15. In terms of natural freshness of the toothpaste

how satisfied were the last time you used
colgate?
Very satisfied
Satisfied
Dissatisfied
16. Which flavours would you like to use most
often?
 Respondants’ Satisfaction
70
60
50
40
30
20 Highly Satisfied
10
Satisfied
0
Dissatisfied
 Chart Title
45
Colgate Dental
40
Cream
35
Colgate Mash Fresh
30
25 Colgate Active salt
20
15 Colgate Herbal

10
Colgate total
5
0
Colgate Sensitive
Below 20 20-30 30-40 40 and
above
 Male Female

40%

60%
Gender No. of Percentage
respondents
Male 68 61.8
Female 42 38.2
Total 110 100

Gender

Male
Female
Marital Status of respondants

Married
Unmarried