GECC 105

PURPOSIVE
COMMUNICATION
The old GE program required 51-63 units, the
new GE program has been trimmed down to
only 36 units.

The former nine units of English and six units of

Filipino have been compressed to only three
units for language and communication, in the
course called Purposive Communication.
CHED Memorandum Order 20, series of 2013 aims to
expose students “to various domains of knowledge and
ways of comprehending social and natural realities,
developing in the process:

1. intellectual competencies such as critical, analytical and

creative thinking, and multiple forms of expressions; and

2. civic capacities demanded of membership in the

community, country and the world.”
 UNIT 1
LANGUAGE &
COMMUNICATION
Lesson 1: The Nature of Language

Learning Outcomes
At the end of this lesson, you should be able to:

1. demonstrate an understanding of the key ideas in

language and communication; and

2. relate your personal experience with the input

presented.
 Input

What is Language?
1. Language is a systematic system.
Language is not a disorganized or a chaotic
combination of sounds. Sounds are arranged in
certain fixed or established, systematic order to
form meaningful units or words.
 Input

What is Language?

2. Language is arbitrary.
There is no inherent relation between the
words of a language and their meanings or
the ideas conveyed by them.
 Input

What is Language?
3. Language is a means of communication.
Language is an important means of
communicating between humans of their ideas,
beliefs, or feelings. Language gives shape to
people’s thoughts, as well as guides and controls
their activity.
 Input

What is Language?
4. Language operates in a speech community or
culture.
People in the same community can understand
each other because they share the same set of
rules in the language system.
 Input

What is Language?

5. Language is acquired by all people in

much the same way – language and
language learning both have universal
characteristics.
Language Acquisition vs. Language Learning
• A process which can take place
Language at any period of one’s life.
Acquisition • Unconscious learning of one’s
native language

• The result of direct instruction

Language in the rules of language
Learning • Students have conscious
knowledge of the new language.
Language Contact &. Language Change
• Is the social and linguistic phenomenon by which
Language speakers of different languages interact with one
another, leading to a transfer of linguistic features.
Contact • Major factor in language change

• Is the phenomenon by which permanent alterations are

Language made in the features and the use of a language over
time.
Change • Students have conscious knowledge of the new
language.
 ? Comprehension Questions
1. Can animals communicate?
2. Can monkeys produce language?
3. What is the difference between language
acquisition and language learning?
4. What is the difference between first language
and second language?
5. What happens after a language comes into
contact with another?