IT IN BUSINESS

INSTRUCTOR: KAINAT ZAFAR

E-MAIL: KAINAT.ZAFAR96@GMAIL.COM
 Course Overview
 About me.
 Course Objectives.
 Course Outline.
 Grading paradigms and standards.
 Pre-Assessment Module.
 Personal conduct rules and guidelines.
 Course Material.
 Course Objectives
 To develop an understanding of how Information and
Communication Technology has an impact on business.
 To equip students with the technology skills that are necessary in the
current work environment.
 To develop the ability to efficiently and effectively leverage the skills
learned to positively impact their personal and professional lives.
Course Outline.

 More practical less theoretical.

 THEORY: Importance of IT in Business.
 PRACTICAL: MS WORD, EXCEL, PPT, PUBLISHER, VISIO, OUTLOOK
GOOGLE Docs, Forms, Calendar, LinkedIn…

 Mail the full course outline.

 Grading
Marks Frequency Marks Total Marks

Individual Assignments 5 2x5 10

Quizzes 4 2.5 x 4 10

Group Assignment 1 10 10

Group Presentation 1 5 05

Mid Term 1 25 25

Final Paper 1 40 40

Total 100
Pre-Assessment Form.

 Following Pre-assessment form is just to know at what level is

everybody on, be honest!

 LINK:
https://docs.google.com/forms/d/e/1FAIpQLSeanDY5THFGi6aFB5d
mf-E-tCalkAfxQmL7xTUqXGcy2GzI7Q/viewform

 START!
Personal Conduct Rules and
Guidelines
 Late work will not be accepted
 No extra credit is available
 No “multi-tasking” in the classroom (no toys - phones especially)
 Please don’t “friend” me on LinkedIn, Facebook or any other social
media
 Behave professionally – in the classroom and on your team
 Please speak to me as soon as possible about any issues you have –
don’t wait.
 Course Reference Material

 TEXT BOOK:
 O’Brien, J.A., Marakas, G.M., 2010. Introduction to Information Systems.
McGraw-Hill Irwin.Gookin, D., 2011.
 Gookin, Dan. Word 2013 For Dummies. John Wiley & Sons.
 Harvey, G., 2013. Excel 2013 For Dummies. John Wiley & Sons.
 Lowe, D., 2013. Powerpoint 2013 For Dummies. John Wiley & Sons.
INTRODUCTION
IT IN BUSINESS
The USE of IT
 Information Technology (IT) refers to techniques used in business for:
 transmitting, storing, manipulating and retrieving all kinds of data, including speech,
text, movie, graphics and reports of events such as equipment malfunction, intrusion
etc.
 Examples of the use of IT in business include:
 Storing information about products such as stock control using sophisticated
databases.
 Making business calculations such as costing and profit calculations using
spreadsheets.
 Providing advertising and promotional literature using computer graphics packages.
 Processing information, writing letters, and other documents using word processing
packages.
 Internal communication using fax, e-mail and other methods of communication
including telephone linking.
 Using presentation software such as Power Point to make colorful presentations.
 Creating websites as a promotional and informational tool for an organization.
INNOVATION AND IT
 WHAT is INNOVATION to YOU?
 TYPES of Innovations?
 EVOLUTIONARY (Incremental)
 REVOLUTIONARY (Disruptive, New)
 Who drives what?
 Information technology drives innovation and innovation is the path to business
success. Innovation in business has the same impact that steam had on the industrial
revolution.
 In fact, it’s hard to imagine any business that has not benefited from the digital
revolution. Even something as hands on as agriculture uses computers. Farmers use
computers for production records, financial planning, research on technical issues,
and procurement.
 Nowadays the formula for business success is simple: drive innovation with information
technology. So, the first thing startups in any industry try to figure out is how to make
smart IT recruiting choices. Without a backbone of information technology, a business
is not going to go far.
IT helps Business?
 The technological revolution has improved businesses this century in
the following five primary ways:
 Information technology has given business the tools to solve
complex problems.
 Information technology allows businesses to make better decisions.
 Information technology has improved marketing.
 Information technology has improved customer support.
 Information technology has improved resource management.
Conclusion

 IT WITH INNOVATION IN BUSINESS IS THE WAVE OF

THE FUTURE.
 Ifthe purpose of business is to increase profits,
then IT with innovation is the way to make
more profits, faster.