Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
• Objective
– Is to learn the research methods and techniques for rational decision
making.
– Is to enhance the ability of solving the business problem.
– Is to get hands-on-experience on computer software for business
application.
• Methodology
– Interactive discussion, case study, project work, computer based
learning.
• Benefit
– Rational Decision Making
– Business Report
Business Report
1. Topic
2. Executive summary
3. Table of contents
4. Introduction
5. Objective of the study
6. Methodology of the study
(a) Data Collection
(i) Secondary Sources e.g. company report, internet, etc.
(ii) Primary Sources e.g. observation, questionnaire
(b) Sample Design
7. Data Analysis (Graphical, Tabular, Quantitative Tools)
8. Findings
9. Limitations
10. Recommendations
11. Bibliography/List of references
• 1. Topics or title of the report
– Write few words about the problems
• 2. Executive summary
– Summary or abstract of the whole report
• 3. Table of contents
– Contents in the whole report with page number
• 4. Introduction
– Background of the study, about company, about variables, target group,
respondent, area of the study, etc. and review of certain literature
related to this study
• Sample Design
– Sample size should neither excessively large nor too small, it should be
optimum so that it can represent the whole population.
– There are two methods of sample size determination;
• probability sampling methods
• non-probability sampling methods
• 7. Data Analysis
– Tabulation and graphical analysis based on computation of frequency,
percentage, average, etc. by applying well defined statistical formulae
– Relationship or differences between variables can be determine by using
• Correlation
• Analysis of Variance
• Regression
– Hypothesis if any formulated can be test by
• Chi-square test
• t-test
• F-test
• 8. Findings
• 9. Limitations