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According to the Department of Tourism, the foreign tourist arrivals hit 6.6
million and 11% higher than the previous year 2016.
According to the municipal tourism officer of Malay, Aklan, Felix de los Santos, Boracay recorded
2,001,974 visitors year 2017. It increase 16% compared to the year 2016. The rising number of cruise ship
arrivals in Boracay and continued international promotions also helped in the increase of tourist arrivals in
the year 2017.
The top 10 groups of tourist arrivals came from China with 375,284, followed by South Korea, 356,644,
Taiwan of China, 40,802; the United States, 22,648, and Malaysia, 20,585.
Following were the United Kingdom with 17,416, Saudi Arabia, 15,944, Australia, 15,365, Russia, 14,074,
and Singapore, 9,897.
The rest of the visitors were the domestic tourists and the other overseas Filipinos.
It was also stated that April had the highest number of tourist arrivals, followed by the
month of May.
The Boracay Island Tourism sector was established in the late 1970s. In 1977,
the Philippine Tourism Authority evaluated viable areas for tourism
development. The sector of tourism responded the need of its target
market they build their office in boracay. They also make hotels and
restaurants that cooks delicious and Filipinon food that impress the foreigns
because of its taste. They offer many services that can make their customer
happy and satisfied. Visitors are free to do what they are going to do
especially if there are parties held there. Boracay has also bands that
make foreigners enjoys. They are also free to swim in a crystal blue water,
play in the white sands and be relaxed. The Boracay Island Tourism sector
is now enjoying hosting tourists from various different countries.
The competitors of the Philippine when it comes in tourism
industry are Thailand, Indonesia, Malaysia, Japan and
India.