Addons can perform the following to achieve novelty and loyalty under the same roof: • Diversify its offerings in terms of both type and design/style • Introduce extra services at the stores depending upon location and preferences • Different payment options, post sale services, loyalty bonuses, etc. • Use customer data and market research more prominently to understand demand for a specific product for better forecasting • Perform quality checks for service at both self owned as well as franchised stores and take appropriate actions whenever necessary • Take regular customer feedback and act upon them seriously
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