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 Name : Real Madrid Club de

Fútbol
 Founded : 6 March 1902;
116 years ago as Madrid
Football Club
 Ground : Santiago Bernabéu
Stadium
 Capacity : 81,044
 President : Florentino Pérez
Achievements
 7 X CHAMPIONS LEAGUE WINNER
 6 X EUROPEAN CHAMPION CLUBS' CUP
 33 X SPANISH CHAMPION (LA LIGA)
 4X UEFA SUPERCUP WINNER
 7 X FIFA CLUB WORLD CUP
 19 X SPANISH CUP WINNER (COPA S DEL REYS)
 10X SPANISH SUPER CUP WINNER
Valuation
 It was under Florentino Pérez's first presidency (2000–2006) that
Real Madrid started its ambition of becoming the world's richest
professional football club.
 The club ceded part of its training grounds to the city of Madrid
in 2001, and sold the rest to four corporations: Repsol YPF,
Mutua Automovilística de Madrid, Sacyr Vallehermoso and
OHL.
 The sale eradicated the club's debts, paving the way for it to buy
the world's most expensive players
 The sale of the training ground for office buildings cleared Real
Madrid's debts of €270 million and enabled the club to embark
upon an unprecedented spending spree which brought big-name
players to the club.
Florentino
 Although Pérez's policy resulted in increased financial success
Pérez from the exploitation of the club's high marketing potential
around the world.
Total revenue
of Real Madrid
from 2005/06
to 2016/17
Revenue: $735 M
(€675 M)
OPERATING INCOME
BREAKDOWN
OF
OPERATING
INCOME
1. Match Day Operating
$688 M Income: $94 M
3 4 (€86 M)
2. Broadcasting
$1,194 M Debt/Value: 2%

2 1
3. Commercial
$1,266 M Value Change
1-Yr Change
4. Brand 14%
$940 M
 In 2018, the brand value of Real Madrid was at about 1.57 billion
U.S. dollars.
 by stream. According to Deloitte, in the 2016/17 season, Real
FACTS Madrid's revenue from broadcasting amounted to 236.8 million
euros.
 #2 Soccer Team Valuations
 Sponsors: Adidas, Fly Emirates, Nivea, Microsoft, Audi, Movistar

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