Brainchild

BY: M. ZOHAIB KHAN

ROLL # 138015
Mission:

 To create lasting connections and experiences between people

and brands, forging a relationship between them that can stand
any test of time.
Vision:

As business partners, when our client’s businesses flourish, so does ours.

Our vision is to stay at the forefront of the rapidly evolving dynamic
between people and brands in order to facilitate continued success
 This means we invest in our people, Data & Technology, and new
platforms
 This means we are endlessly curious
 This means we are tireless and courageous in our efforts to
understand, design, and bring to life the experiences that bring
people and brands closer together.
Services:

 IMC Strategy
 Media Planning And Buying
 Content Production and
Integration
 Data, Analytics & Research
 Social Media Management
 Website, game & App
development
 Digital PR and KOL Engagement
 Event Management and BTL
Activities
Our Clients:
Our Clients:
Our Clients:
Awards &
Achievements:
 Winner for Top Brand 2016 for Coca-Cola
 Winner for Beverage — Cold for Coca-
Cola "Zaalima”
 Winner for Best in TV for Coca-Cola
"Zaalima"
 Winner for Passion for Coca-Cola
"Pakistan Ke Naam”
 Silver Dragon for Best Use of Media for
Coke Studio TV
 Blue Dragon for Best Campaign from
Pakistan for Coke Studio TV
Awards &
Achievements:
 Winner for Top Brand 2015 for Coca-Cola
 Winner for Beverage — Cold for Coca-
Cola Music 2015
 Winner for Culinary for Engro Onaaj
"Bismillah“
 Winner for Ice Cream & Desserts for
Omore "Funsticks"
 Best in Content Marketing for Coke
Studio TV
 Winner for Food & Dairy for Tarang for
Tarang Baaz“
Address:
Spectrum Y&R
BY: M. ZOHAIB KHAN
ROLL # 183015
Introduction:

 A full-fledged agency since 1978.An agency

where creativity knows no bounds. Where
passion is contagious and enthusiasm endless.
Where each new idea spawned pushes past
ordinary, past the usual.
 A global agency which possesses the strategic
skills, drive and ingenuity to thrive in today’s
media driven culture.
 In 3 offices in 3 cities. Being an exclusive
Pakistan affiliate for Young & Rubicam, one of
the world’s largest agency network, means big
shoes to fill. And we’ve been filling them
perfectly. Since 1995.
Vision:

 Our vision “to be our clients’

most important business
partner” allows us to
relentlessly pursue our
mission–TO RESIST THE USUAL
and provide superb business-
building ideas created
through real insights and a
deep knowledge of the
consumer, the market and
our clients’ business.
Our Network:

 We are part of Y&R - one of the largest

agency networks in the world - giving us
direct access to many Y&R resources,
including some of the best advertising
minds on the planet. Our affiliation also
makes us part of the global WPP
Network, further extending our access to
companies such as Wunderman and
Landor, amongst others.
 Y&R is a global boutique with 189 offices
in 93 countries. Explore our
locations below.
Famous TVC Ads:
Social Marketing:
Print Ads:
Services:
Our Clients:
Our Clients:
Our Clients:
Awards:
Won over 60 national awards from APNS, PAS,
Aurora, and PAA, as well as several prestigious
international awards.
LOCATION:
SOCIAL MEDIA PAGE: