“OH! FACT SHAKE!

THIS IS A BUSINESS PLAN

PRESENTED TO THE FACULTY OF
NATI1ONAL POLYTHECNICE
COLLEGE OF SCIENCE AND
TECHNOLOGY.

In partial fulfillment of the requirements for

senior high school grade 11.
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 Presented by:

• TABUNGAR, MON CLARENCE B.

• DAGUNO, KING JAMES R.
• OPIZ, CYMEL JOSHUA G.
• SAYSON, ALONDRA MAE B.
• VILLAGRACIA, JUDY A.
• MAGLONZO, ERICA R.

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 Presented to:

• Mr. Jastine Martinez

• Mrs. Ana Marie Macasaet Sale

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• VISION: After 10 years “Oh! Fact Shake” will
have at least 25 flavor with different varieties,
twists and upgrades through effective teamwork
and generosity to each other.

• MISSION: The stakeholder is committed to

improve the good product and maintain quality
process of services to the customers. They will do
everything as they can to has a good opportunity
and for increase their sales. The “Oh! Fact Shake”
will be recognized as one of the best shake factory
and has a good quality food product in Metro
Manila.
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• OBJECTIVE: “Oh Fact Shake” is aim to have
income and to earn money and also has
increase the customer. Our product is able to
buy because it is affordable you can drink it
while shopping walking and when you do
something. “Oh Fact Shake” has branch in any
part in Metro Manila.

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• Mon Clarence B. Tabungar
He was born on April 24, 2002 at
Bernardino General Hospital Quezon City. His
parents are Euclid Tabungar and Ma. Theresa
Tabungar. He is currently studying as a grade
11 student in NPCST, He is living with his
parents in Calamansian St. Maligaya Park
Caloocan City, He wanted to be a professional
chef someday.

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• KingJames R. Daguno
He was born on October 25, 2001 at
Philippine General Hospital. He is now 17
years old. His parents are Mr. Emily and Mr.
Nathanael Daguno. He’s currently living at
Sunrise st. Caloocan city and studying at
NPCST Lagro in course of Food and Beverage
Services. He loves to listen different music and
loves to taste different food.

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• Cymel Joshua G. Opiz
He was born on August 28, 2001 at
Bernardino General Hospital. His parents are
Mercy G. Opiz and Rommel G. Opiz. He is
currently studying as grade 11 student in
NPCST. He is living with his parents in Camia
st. Camarin Caloocan City and he wanted to be
a professional chef.

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• Judy A. Villagracia
She was born on October 6, 2001 in
Champaca st. Maligaya Quezon city. Her
parents are Allie A. Villagracia and Allan P.
Villagracia. She’s currently studying as grade
11 student in NPCST and she is currently
taking Food and Beverage course. She wanted
to be a flight attendant someday

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• Alondra Mae B. Sayson
She was born on July 28, 1999 in
Renaisance st. Champaca West Q.C. Her
parents are Arcelita B. Sayson and Pedro B.
Sayson. She is currently studying as a grade 11
student in NPCST and she is currently taking
Food and Beverage course. She loves cooking
food. When she finish her study on college,
she is going to a flight attendant.

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• Erica Maglonzo
She was born on September 30, 2000 in
Dasmarinas Cavite. Her parents are Rebecca
Roxas and Ricardo Maglonzo. She is currently
studying as a grade 11 student in NPCST and
she is currently taking Food and Beverage
course. Someday she want to be a famous chef
and study criminology.

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 Mr. Jastine Martinez
Adviser

Mrs. Ana Marie Macasaet Sale

Student Teacher
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MARKETING PLAN
The information below shows the marketing
plan A, B, and C based on the product concept
and data gathered. It includes the features of the
product or services the target audience and the
marketing strategies.

MARKETING PLAN A
Product
The product we want to implement is about
many flavors of shake such as Chocolate, Black
forest, Cookies & Cream, BukoPandan, Mango
graham and Avocado shake. All are with special
and delicious flavors.
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 Sample Product

SMALL MEDIUM LARGE

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 Target Market
The products are to be sold to;

Students nearby our store

Workers nearby our store
Teachers nearby our store
Employees nearby our store
Residence surround our store.

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“Oh! Fact Shake!”

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• Our logo symbolizes our business, and it
serve as the main illustration of our business
that when people look our logo they are able to
remember our business.

• The two crossed sticks that represent straw

and the name of our business around it.

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1. What is the desired outcomes of your business as
stated in your vision statement?

According to our vision statements that is “After 10

years Oh! Fact Shake will have at least 25 flavors with
different varieties, twists, and upgrades through effective
teamwork and generosity to each other.” The desired
outcome of our business are students, teachers and other
customers coming back to buy our student-made/school-
made food products “ Oh Fact Shake” which boost their
greatness being part of the NPCST Lagro.
Customers who wear our products can be easily
identified as shake Lover.

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 Business Activity Social Impact

Customers will have fun while drinking our

1. Bring your own customized Product
product.

Customers will get our products to their hands

2. Discount Offers in a lower price.This is what usual customers

want to happen.

Our shop allows student who seem to be

3. Volunteer Student Workers customers, to work with us in spreading our

school pride and identify. This benefits19them

 want to happen.

Our shop allows student who seem to be

3. Volunteer Student Workers customers, to work with us in spreading our

school pride and identify. This benefits them

because aside from earning allowance they can

enjoy their time working with other students of

our school.

Customers will be excited for coming products

4. School event-related Products which are related to a certain event in our

school like English weeks, Filipino week etc.

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2.What are the business activities and its
corresponding social impact? Write in the
appropriate column.

3.What are your business programs directly the

following stakeholders?

A. Employees
For students employees, they can be a competitive
person joining our shop, ready to face the challenges in
their lives being a mature person. They are already earning
in their young age. Earning will be easy for them because
they are working with their schoolmates or classmate. 21
B. School
It mostly benefits our school. A side from boosting
the student’s pride and identify being part of NPCST
Lagro our shop.

C. Community
The community will be proud of the students and
for the school. The community is proud of the students
because they used their hardworking skills to earn in
their young age. Students prove that we are nations
hope. For the school, the community is proud because it
allows students enhance their skills in the working
field. Which they truly enjoy with their co-students.
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 MARKETING PLAN B

COMPARISON CHART OF COMPETITORS

COMPARE

Market Share % Good Good

Quality Good Good

Location Good Good

Size of Facility Large Large

Price Average Average

Reputation Good Good

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Pricing

Our store will charge for the good of the near

NPCST students. It means that our prices will be
affordable for students who seem to be our target
market. Basically the pricing is based on the product’s
raw price plus a small percentage of interest.

Our competitors charge in average. It means that

their prices depend on market demand for their avid
customers. They charge the way to maintain the
competitiveness to the business world.

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Advertising

Our store will use the following tools of

advertisement:

We will use Telephone. This is for a better costumer

communication.
We will use newspaper ads. This is for the
customers to know thatour branch is already open
We will use posters, signs, and billboards. This is
for potential customers who walk near the shop,
and to let them know more about our products.

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Sample Poster

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We will use free publicity. This is for other
customers outside the school to know the
updates to a certain item.
We will use public relation. This is to easily
present the product to friends, family, etc.
We will use sales promotions. This is to capture
the pockets of our valued customers.

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 “Overview of the Business”

Caloocan’s leading “Oh! Fact Shake”

brings you the finest product which are
Filipino made with quality materials. We sell
flavored shake products like chocolate, mango,
apple, etc. Founder King James Daguno saw
Filipino’s food taste through those flavors. We
believe that shake can be made or turn to
extraordinary.

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 “Business Plan Proper”
The information below shows the problem/need of the business plan base on
the gathered date.

1. In – Demand Flavor
→Because of high demand shake, our shop is open to bring you the finest
products.
2. Souvenir like cups
→Souvenir like cups are good for collectors and for more attracting way to get
customer.
3. Proudly Filipino made items
→All stuffs produced are proudly made by Filipinos specially the students of
NPCST Lagro
4. One – Stop Shop
→To be able to bring those shake, a shop will all these items on sales is
needed.

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 st
Cash Flow 1 Quarter of 2018
January February March
Cash Balance Beginning 25,000 24,500 23,400
Cash Inflows

Net Income 40,900 41,950 24,500

Cash Inflow
Fixed Cost 11,000 11,000 11,000

Variable Cost 21,970 23,870 24,470

Cash Balance Ending 15,900 17,450 15,000

Computation of the projected income statement for the year

ended and cash flow for the first quarter of the year based on
our product concept.
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 Project Income Statement
For the year Ended

2018 2019
Revenue 522,280 540,000
Cost/Expenses 233,985 200,200
Project Net Income 288,895 339,800

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Type of Costing Projected Daily Revenue Projected Monthly Yearly
Product/s Volumn (Cx PVD) Volumn Revenue Projected
Daily Monthly (DR x 30) Revenue
(PVD x 30) (MR x 12)

Shake C-10.00 C- 200.00 C-6000.00 C-72,000.00

(Small) M-15.00 20 600 SP-180,000.00
SP-25.00 SP- 500.00 SP-15,000.00

Shake C-15.00 C-300.00 C-9000.00 C-108,000.00

(Medium) M- 20.00 20 600 SP-252,000.00
SP-35.00 SP-700.00 SP-21,000.00

Shake C-20.00 C-400.00 C-12,000.00 C-144,000.00

(Large) M-25.00 20 600 SP-29,000.00 SP-
SP-45.00 SP-900.00 324,000.00

C-900.00 C-27,000.00 C-324,000.00

TOTAL: 60 1800 SP-63,000.00 SP-756,000.00
SP-2,100.00

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 Table 3: Projected Cost
Revenue

January February March April May June July August September

Revenue 40,900 41,950 39,500 45,000 35,100 48,050 48,500 40,500 41,260

Cost 25,000 24,500 24,500 23,900 21,650 19,050 17,650 17,650 16,150

Projected 15,900 17,450 15,000 21,100 13,450 29,000 30,850 22,850 25,110
Net Profit

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October November December TOTAL

42,100 34,405 60,015 522,280

16,650 14,285 13,000 233,985

25,450 25,120 45,015 288,295

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 Table 1: Monthly Expenses

Fixed Cost January February

Rental: ₱3,500 ₱3,500
Salaries: ₱7,500 ₱7,500
Total: ₱11,000 ₱11,000

Variable Cost (MONTH)

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 Raw Materials
Shake (small) ₱3,500 ₱3,800
Shake (medium) ₱4,500 ₱4,800
Shake (large) ₱7,000 ₱7,800
Telephone bill ₱2,500 ₱2,400
Electricity ₱1,800 ₱2,000
Water ₱1,500 ₱1,600
Transportation ₱170 ₱170
Miscellaneous ₱1,000 ₱1,300
(B)Total variable cost ₱21,970 ₱23,870
(A+B)Total monthly cost ₱32,970 ₱34,870

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 Organization or Management Plan
In this part, you will know our own
organization/management chart base on our chosen business.

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Operational Plan / Production and Technical Plan
The chart below shows our own production paradigm
base on your product concept

The Production Paradigm

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