ABOUT UBER

• Uber is a peer-to-peer ridesharing, taxi cab, food delivery, bicycle-sharing,

and transportation network company (TNC) headquartered in San
Francisco, California, with operations in 785 metropolitan areas worldwide.
• Its platforms can be accessed via its websites and mobile apps.
• Founded in 2009
• Founders are Travis kalanick and Garret camp
• Connecting passangers with driver through a phone application
 UNBER TAXI
• According passengers, Uber is a taxi and to drivers, it’s basically a referral
service.
• The Android, iOS and Windows Phone app connects riders with drivers
using their phone’s GPS capabilities, letting both parties know one
another’s location and removing the question of when the ride will actually
arrive.
 TARGETED CUSTOMER S

• Uber pool:share the ride to reduce cost .

• Eg:non working group , students
• UberX : people who are ready to pay more to ride
• Eg: working adults , people in rush
• Uber Taxi: normal taxi riding
• Uber black : professionals
SERVICE LEVELS
• UberASSIST provides additional assistance to senior citizens and
passengers with a physical disability, but cannot transport a non-folding
wheelchair
• UberAUTO, available in India and Pakistan, provides transportation by
auto
• Uber Bike is a dockless bicycle-sharing system that allows users to rent
electric bicycles via Uber subsidiary Jump Bikes
• UberBLACK provides a black luxury vehicle
• UberBOAT, a water-taxi service, provides speedboats in the summer on
the coast of Croatia
• UberChapchap, available in Nairobi, Kenya is a low-cost service offering
transport via a Suzuki Alto
• UberFLASH, available in Singapore, is a service that combines both
private cars and ComfortDelGro taxis
• UberGO, available in India, provides for a ride in a hatchback.
• UberKIDS provides a car with a child safety seat for an additional charge
• UberMOTO, available in India, Indonesia, Pakistan, and the Dominican
Republic, provides transportation by motorcycle.
• UberPETS includes pet transport for an additional charge
• UberPOOL, available for up to two people per party, provides a ride that is
possibly shared with other riders going in the same general direction.
• UberX provides a private ride in a standard car for up to 4 passengers
• UberXL provides a ride in a large vehicle that can seat up to 6 passengers
• UberWAV provides a wheelchair accessible vehicle
 UBER EATS

• Retail food delivery is a courier service in which a restaurant, store, or

independent food delivery company delivers food to a customer
• An order is typically made either through a restaurant or grocer's website
or phone, or through a food ordering company, like Waiter.com, GrubHub,
or Postmates.
• The delivery person will normally drive a car, but in bigger cities where
homes and restaurants are closer together, they may use bikes or
motorcycles
 BICYCLE SHARING
SYSTEM

• A bicycle-sharing system, public bicycle system, or bike-share scheme, is a

service in which bicycles are made available for shared use to individuals
on a short term basis for a price or free.
COMPETITORS