HR

STRETEGIES
AND POLICIES
OF NIKE
Present by : Aftab Ahmed
Gambhir
Roll no : BBA 17-06
 About Nike
• Intro of Nike
• Nike, Inc. is an American multinational corporation that is
engaged in the design, development, manufacturing, and
worldwide marketing and sales of footwear, apparel,
equipment, accessories, and services. The company is
headquartered near Beaverton, Oregon, in the Portland
metropolitan area. It is the world's largest supplier
of athletic shoes and apparel.
History of Nike
Nike, Inc., formerly (1964–78) Blue Ribbon Sports, American
sportswear company headquartered in Beaverton, Oregon. It
was founded in 1964 as Blue Ribbon Sports by Bill Bowerman,
a track-and-field coach at the University of Oregon, and his
former student Phil Knight. They opened their first retail outlet
in 1966 and launched the Nike brand shoe in 1972. The
company was renamed Nike, Inc., in 1978
 Vision statement

HR STRETIGIC Mission statement

CHOICE

Core values
 • Nike Inc.’s corporate vision is “to remain
the most authentic, connected, and
distinctive brand.” innovate for better
world. The company focuses on
developing its brand. The following are
the notable components of Nike’s
Vision statement corporate vision statement:
• Authentic
• Connected
• Distinctive
Mission statement
• Nike’s Corporate Mission Statement
• Nike Inc.’s corporate mission is “to bring inspiration and innovation to every
athlete in the world.”
The company further states that everybody is an athlete, based on Nike founder Bill
Bowerman’s statement, “If you have a body, you are an athlete.” This mission
statement represents the company’s strategic goal of reaching out to the global
leisure and sports footwear, apparel and equipment market.
The following main components are in Nike’s corporate mission statement
• Inspiration
• Innovation
 Nike's core values are

performance,

Core values authenticity,

innovation,

sustainability
 RECRUITMENT & TRAINING &
SELECTION DEVELOPMENT
HR policy
components

PERFORMANCE COMPENSATION AND

MANAGEMENT BENEFIT MANAGEMENT
Recruitment

• All recruitment will be based on agreed job descriptions and person

specifications. Recruitment and selection must be conducted as an
Evidence based process and candidates should be assessed against
agreed selection criteria, based on relevant knowledge, skills, competencies, experience and
qualifications to perform the role as outlined in the person specification. All decisions must be
recorded.
• NIKE advertises jobs on a huge variety of online websites to attract potential employees from a
world-wide selection base.
• Nike has a wide variety of recruitment processes it goes through to find the best candidate to suit
the desired job.
Selection process

• The selection process should be:

• Transparent
• Timely and cost effective
• Equitable
Free from conflict of interest
• Interview questions must relate to the job requirements as exemplified in the
persons specification and the candidate’s suitability for the position. The person
specification should be used as the basis for determining the interview questions.
Training and Development

PROVIDE EXTENSIVE SAFETY PROVIDING LEARNING AND TALENT STRATEGY FOCUSES ON CRITICAL
ASSIGNMENT PLANNING, MANAGER
TRAINING DEVELOPMENT OPPORTUNITIES ACCOUNTABILITY FOR COACHING AND
MENTORING, AND A VARIETY OF
INNOVATIVE APPROACHES TO INDIVIDUAL
AND TEAM LEARNING.
 Health insurance Life and accident insurance Disability insurance

Retirement savings plan with a company contribution

Employee stock purchase plan (15 percent discount)

Compensation and
benefits Paid vacations and holidays

Nike celebrate and reward Paid sabbaticals

successful employee
results through excellent Product discounts
benefits and rewards.
Onsite fitness center

Transportation /allowance
Performance Management

Performance management is a system that helps employees and

employers to reach their goals in their work environment to the best
of their ability

Performance Management at Nike Coaching to inspire individuals and

teams Acquiring managing and development talent Rewards and
Benefits Health and Safety
THE END