Project Location Business

Kelompok 6 :
Dessy Anissa Lukytasari
Ira Kusmira
M. Syukron H
Neli Ciandiawati
 Profile of company
This company is serving about
nutritious food and drink,
And the owner of the company
are Dessy Anissa Lukytasari,
Ira kusmira, M. Syukron
Hidayat, Neli cindiawati.
 Visi and misi
VISI Misi
 Make healthy the  Selling the nutritious
people drink and food
 Help economic of  Use the human
people resource
 Make consumer  Make the
statisfied partnership with
other Company
 Give the best
service
 Structure Organization

General Manager
M. Syukron Hidayat

Marketing Manager HRD Manager Financial Manager

Neli Cindiawati Dessy Anissa L Ira Kusmira

Waiters Casier
 SWOT Analisize
Strong Weakness Opportunities Threat

1. Locations 1. There a famous 1. In the center 1. Many

Strategic competitor of the town competitor
2. Transportation of 2. Parking region too 2. Near with 2. New
the way is good small many innovation of
3. Near with Center shopping the competitor
of the town centre
4. Many of 3. Near with
consumer many School
 Marketing Mix
Product price
Pure Milk Rp. 3.500,00

Kinds of Pure Milk Rp. 3.500,00

Goat Milk Rp. 3.500,00

Roasted Banana Rp. 5.500,00

 PLACE : PROMOTION :

• Advertising
• Publishing
• Personal selling
• Sales Promotion

Jl. Pungkur, alun-alun.

 Segmenting :
Place, age, need and want food and drink
Targeting :
Student, employeers, & people
Positioning :
We making a logo for our business
Finances Planing
 Assets Rp. 14.640.000,00
 Production cost
of Milk Rp. 36.825.000,00
 Production cost
of Roasted Banana Rp. 9.050.000,00 +
 Total Capital Rp. 60.515.000,00
 Income statement

Income : Rp. 54.750.000,00

Expenditure : Rp. 45.875.000,00 –
Profit : Rp. 8.875.000,00