m The exploration of an existing model of

Gallego and van Ryzin (1994).

m Dynamic pricing from the perspective of

selling options will be reviewed.
m Collection of airline-pricing data and
generating stylized facts about the
determinants of pricing, facilitating the
evaluation of models.
m To analyse the advantages of the
dynamic pricing model as compared to
static pricing model.
m ˜ricing dynamic is the result of customer
interaction and choices in the marketing
and point of sales in the airline sector.
m This paper will provide sufficient
information on how price change can
affects sales.
m This paper surveys the theoretical literature on
dynamic price discrimination, and confronts
the theories with new data from airline pricing
behavior. (˜reston & Velde, N.D.)
m This paper consider a revenue management
(RM) model with two competing airlines
offering one flight leg each and using fenceless
fare structures. (Isler & Imhof, 2008)
m This paper describes how revenue
management should be used to control
marketing, pricing and product development.
(˜inchuk, 2002)
m The second paper discusses and outlines
the great-untapped potential for using
revenue management data, analysis,
and techniques in these areas. (˜inchuk,
2002b)
m This paper examines how price
discrimination changes with market
concentration in the airline market.
(Stavins, 1996)
m Isler, K. & Imhof, H. 2008, 'A Game Theoretic Model for Airline Revenue Management
and Competitive ˜ricing'. Retrieved August 29th, 2010, from http://www.palgrave-
journals.com/rpm/journal/v7/n4/full/rpm200830a.html

m ˜inchuk, S. 2002, 'Revenue Management's Ability to Control Marketing, ˜ricing and

˜roduct Development'. Retrieved August 29th, 2010, from
www.sas.com/industry/hospitality/rpm-articles/rpm_1-1_˜inchuk.pdf

m ˜inchuk, S. 2002b, 'Revenue Management's Ability to Control Marketing, ˜ricing and

˜roduct Development ˜art 2'. Retrieved August 29th, 2010, from
www.sas.com/industry/hospitality/rpm-articles/rpm_1-2_˜inchuk.pdf

m ˜reston, R. & Velde, V. N.D., 'Dynamic ˜ricing in the Airline Industry'. Retrieved August
29th, 2010, from
http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.86.6594&rep=rep1&type=pdf

m Stavins, J. 1996, ' ˜rice Discrimination in the Airline Market: The Effect of Market
Concentration'. Retrieved August 29th, 2010, from
http://www.bos.frb.org/economic/wp/wp1996/wp96_7.pdf