Seminar

On
Business Plan

SUBMITTED BY
R.PRABHAKARAN D.M.E.
Content
 Introduction
 Why is a Business Plan Important?
 How to Use a Business Plan
 Purpose of a Business Plan
 The importance of a business plan
 Key elements of a business plan
 Tools
 References
What is a Business Plan?
 Written document that:
 Defines your business
 Identifies your goals and mission

 Serves as your business “resume”

Why is a Business Plan Important?

 Roadmap for your business

 Gives you a better chance for success
 Required by financial institutions
 Helps communicate goals and objectives
 Forces you to look at whole business
 Stimulates development of new/future business
opportunities
How to Use a Business Plan
 Executive summary
 Solicit
interest
 Screen for investor candidates

 Mini business plan

 Banking/leasing document
 Potential acquirers

 Full business plan

 Team planning process
 Due diligence
Elements of a Business Plan
 Executive summary
 Farm description
 Strategic plan
 Production & operation
 Marketing plan
 Personnel plan
 Financial plan
Purpose of a Business Plan
 Alignment of team(s)
 Operating plan
 Communication across company, division,
department, business partners
 Investment capital
 Expansion capital (banks, leases)
 Merger/acquisition process
Business model
How are you going to make money
e.g. Our business model is to charge customers
Rs____ per month for the service. Payment will be
collected in advance for a quarter.

What price point and how does that translate

into revenue
Farm Description
 Business type and size
 Location
 Facilities
 History
 Ownership structure
Strategic Plan
 Mission statement
 Goals
 Business Strategy
 Where you want the business to go and how to get
there
 SWOT
Mission Statement
 A description of what you and/or your business
hope to do and be
 Values
 Vision
 Purpose
Goals and Objectives
 Goals
 Dream with a deadline
 Desired outcomes for your business

 Short term (within one year)

 Long term (2-5 years)

 Objectives
 Strategies for reaching goals
Production and Operation
 Crop system
 Livestock system
 Other enterprises
Marketing Plan
 Marketing strategy
 Marketing resources
 Promotion and distribution
 Inventory and storage management
Personnel Plan
 Family and hired labor
 Management team
 Consultants
 Personnel management
Financial Plan
 Financial statement
 Balance sheet
 Income statement

 Cash flow statement

 Long range projections

 Projected profitability
 Capital required
 Asset management
Tools
 Books
 Agricultural Business Specialist
 Examples

 Assistance

 Software
 FINPACK Business Plan
References
 www.google.com
 www.wikipedia.com
 www.studymafia.org
Thanks