RAINBOW HOTEL

FINAL PROGRESS REVIEW – PRESENTED BY MANAGEMENT TEAM 6

Who we are?
Yerassyl Abdramanov
General Manager

Wong Jing Rong

Finance & Marketing
Manager

Koh Qing Wen

Sarah Wong Benjamin David
Director of Human
Director of F&B Director of Rooms
Resource

Non - Operational Department Operational Departments

 Vision

“To be the first accommodation and services provider for every kind of
traveler at anytime of the year”
Mission

“To create memorable experience by going above and beyond

guests expectations”
Agenda (15 to 20 minutes)
All results given are presented quarter by quarter:

1. Overall Financial Situations

2. Room Division Performances and Strategy
3. Food & Beverage Performances and Strategy
4. Human Resources Performances and Strategy
5. Marketing Performances and Strategy
6. Yearly Financial Statements
7. Market Ranking
Target Market
Business Travelers
Leisure Travelers
Tour Travelers
Corporate Travelers
Group Travelers
Package Travelers
Qualified travelers
FINANCE – Quarter 1
JANUARY FEBRUARY MARCH

This month This month This month

Ranking Ranking Ranking
performance performance performance

TRevpar $127 5 $143 5 $139 6

GOP 28.61% 3 22.16% 4 25.2% 5

NET PROFIT $57,402 3 $16,532 3 $50,963 4

ROE 0.14% 3 0.04% 3 0.12% 4

Management
$39,292 3 $35,439 2 $40,634 5
Fees
Strategy:
Increase prices for rooms and F&B every month by 5$
FINANCE – Quarter 2
APRIL MAY JUNE

This month This month This month

Ranking Ranking Ranking
performance performance performance

TRevpar $144 7 $163 7 $184 7

GOP 26.88% 5 29.33% 5 35.6% 5

NET PROFIT $63,549 5 $117,358 5 $199,035 6

ROE 0.15% 5 0.28% 5 0.48% 6

Management
$41,828 5 $51,182 6 $61,835 7
Fees
Strategy:
Continue increasing by 5$ due to market ability to pay more
FINANCE – Quarter 3
JULY AUGUST SEPTEMBER

This month This month This month

Ranking Ranking Ranking
performance performance performance

TRevpar $187 6 $179 6 $184 6

GOP 38.51% 3 37.94% 2 37.5% 2

NET PROFIT $245,742 3 $223,941 2 $217,557 2

ROE 0.59% 3 0.54% 3 0.53% 2

Management
$68,094 5 $64,510 4 $63,670 3
Fees
Strategy:
Decrease the price due to sensitiveness of market and competitors
FINANCE – Quarter 4
OCTOBER NOVERMBER DECEMBER

This month This month This month

Ranking Ranking Ranking
performance performance performance

TRevpar $156 6 $174 6 $152 6

GOP 31.33% 2 37.17% 1 33.06% 1

NET PROFIT $124,271 1 $197,398 1 $133,116 1

ROE 0.3% 1 0.48% 1 0.32% 1

Management
$50,710 2 $60,137 2 $50,988 2
Fees
Strategy:
Continue decreasing due to market’s low ability to pay and in order to keep the market share
ROOMS – Quarter 1
JANUARY FEBRUARY MARCH

This month This month This month

Ranking Ranking Ranking
performance performance performance
Rooms Market
13,06% 4 12,90% 4 12,62% 5
Share
Occup WD 51,91% - 54,90% - 57,23% -
ancy
Rate WE 54,95% - 59,05% - 58,35% -

REVPar $87 4 $97 4 $105 4

ADR $165 - $172 - $182 -

Strategy:
Increase the price for high demand segment and lower price for low segment
ROOMS – Quarter 2
APRIL MAY JUNE

This month This month This month

Ranking Ranking Ranking
performance performance performance
Rooms Market
12,45% 6 12,47% 5 12,41% 6
Share
Occup WD 57,69% - 64,28% - 75,38% -
ancy
Rate WE 61,30% - 70,95% - 76,45% -

REVPar $109 4 $115 4 $136 4

ADR $185 - $174 - $179 -

Strategy:
Continue Increase the price for high demand segment and lower price for low segment
ROOMS – Quarter 3
JULY AUGUST SEPTEMBER

This month This month This month

Ranking Ranking Ranking
performance performance performance
Rooms Market
12,36% 6 12,27% 7 12,27% 7
Share
Occup WD 69,53% - 66,59% - 76,56% -
ancy
Rate WE 84,05% - 78% - 70,90% -

REVPar $132 4 $124 5 $128 5

ADR $181 - $178 - $170 -

Strategy:
Decrease ADR by 5$ to gain Market Share
ROOMS – Quarter 4
OCTOBER NOVEMBER DECEMBER

This month This month This month

Ranking Ranking Ranking
performance performance performance
Rooms Market
12,33% 7 12,26% 7 12,27% 7
Share
Occup WD 59,37% - 68,29% - 59,70% -
ancy
Rate WE 58,50% - 57,75% - 52,30% -

REVPar $105 5 $118 4 $102 5

ADR $177 - $181 - $184 -

Strategy:
Start to increase the price for high demand segment and lower price for low segment.
 Monthly Occupancy Rate
90
84.05
76.45
80 78

70.95 70.9
70
58.5
58.32 61.3
59.05 57.75
60 54.95
52.3
50

40

30

20

10

0
January February March April May June July August September October November December
W/D W/E Total OR
 Monthly ADR & RevPAR
RevPAR ADR
350
179 181
178 170 181
185 174
300 182 177 184
172
165
250

200

150

136 132
124 128
100 115 118
105 109 105
97 102
87
50

0
January February March April May June July August September October November December
FOOD & BEVERAGE – Quarter 1
JANUARY FEBRUARY MARCH

Revenue $241,403 $241,475 $174,381

Cost F – 23% B – 15% F – 23% B – 15% F – 23% B – 15%

Difference - -$72 -$67,094

Strategy:
Maintain food cost to give constant food quality to guest. Set higher prices to get profit.
FOOD & BEVERAGE – Quarter 2
APRIL MAY JUNE

Revenue $170,047 $268,075 $243,614

Cost F – 20% B -15% F – 20% B -15% F – 20% B -15%

Difference -$4,334 $98,028 -$24,461

Strategy:
Reduce price to attract more customers. Maintain food cost.
FOOD & BEVERAGE – Quarter 3
JULY AUGUST SEPTEMBER

Revenue $308,846 $315,916 $304,533

Cost F - 22% - 18% B – 15% F – 22% B -15% F – 22% B -15%

Difference $65,232 $7,070 -$11,383

Strategy:
Decrease in prices and food cost.
FOOD & BEVERAGE – Quarter 4
OCTOBER NOVERMBER DECEMBER

Revenue $299,313 $317,312 $296,573

Cost F – 22% B -18% F – 22% B -18% F – 22% B -20%

Difference -$5,220 $17,999 -$20,739

Strategy:
Food price increase.
HUMAN RESOURCE – Quarter 1
JANUARY FEBRUARY MARCH

This month This month This month

Ranking Ranking Ranking
performance performance performance

Staffing Level 93.58% 7 101.13% 7 111.6% 4

Competence 100.0% 1 100.0% 1 100.0% 1

Pay 100.0% 3 100.0% 4 100.0% 5

Guest Service 100.0% 1 100.0% 1 100.0% 1

Strategy:
Trying to maintain a 100% staffing level, pay enough to provide sufficient training (100$) for
everyone
HUMAN RESOURCE – Quarter 2
APRIL MAY JUNE

This month This month This month

Ranking Ranking Ranking
performance performance performance

Staffing Level 112.22% 3 93.48% 3 94.53% 3

Competence 100.0% 1 100.0% 1 100.0% 1

Pay 100.0% 4 100.0% 4 100.0% 4

Guest Service 100.0% 1 100.0% 1 100.0% 1

Strategy:
Focusing on staffing level in order to reduce expenses
HUMAN RESOURCE – Quarter 3
JULY AUGUST SEPTEMBER

This month This month This month

Ranking Ranking Ranking
performance performance performance

Staffing Level 95.56% 4 96.0% 5 93.74% 6

Competence 100.0% 1 100.0% 1 100.0% 1

Pay 79.22% 6 72.39% 7 72.16% 8

Guest Service 100.0% 1 100.0% 1 100.0% 1

Strategy:
Focusing on staffing level in order to reduce expenses
HUMAN RESOURCE – Quarter 4
OCTOBER NOVEMBER DECEMBER

This month This month This month

Ranking Ranking Ranking
performance performance performance

Staffing Level 105.45% 6 93.49% 6 100.81% 5

Competence 100.0% 1 100.0% 1 100.0% 1

Pay 78.89% 8 76.49% 8 76.49% 8

Guest Service 100.0% 1 100.0% 1 100.0% 1

Strategy:
Focusing on staffing level in order to reduce expenses
MARKETING – Quarter 1

JANUARY FEBRUARY MARCH

This month This month This month

% % %
spending spending spending

Marketing &
$81050 9% $94000 9% $83350 7%
Advertising

Strategy:
Advertise in all market segment and channels equally
MARKETING – Quarter 2

APRIL MAY JUNE

This month This month This month

% % %
spending spending spending

Marketing &
$86600 7% $92350 8% $91050 7%
Advertising

Strategy:
Targeting the one bringing more money (Pay according to the ability of the market segment)
MARKETING – Quarter 3

JULY AUGUST SEPTEMBER

This month This month This month

% % %
spending spending spending

Marketing &
$93650 6% $100100 7% $96700 7%-8%
Advertising

Strategy:
Targeting leisure market
MARKETING – Quarter 4

OCTOBER NOVEMBER DECEMBER

This month This month This month

% % %
spending spending spending

Marketing &
$115300 8%-9% $106100 9% $112500 8%-9%
Advertising

Strategy:
Reducing marketing effort as we gained good enough market momentum from quarter 3 -
aim in maximizing GOP
FINANCIAL ACTIVITY – LOAN PAYMENT
Quarter 1 Month Amount $ Total $
January 67,708
February 67,708 + 50,000
March 67,498 252914
Quarter 2 Month Amount Total
April 67,498
May 67,498 +30,000
June 67,371 232367
Quarter 3 Month Amount Total
July 67,371+40,000
August 67,199 + 200,000
September 66,337 + 200,000 640907
Quarter 4 Month Amount Total
October 65,471+100,000
November 65,036+350,000
December 63,508+180,000 824015
Total Loan Payment 1950203
CASH FLOW STATEMENT
Beginning of Period Increase / Decrease End of Period
JANUARY $325,000 $-170,539 $154,461
FEBRUARY $154,461 $-23,130 $131,331
MARCH $131,331 $-109,607 $21,724
APRIL $21,724 $68,753 $90,477
MAY $90,477 $-10,495 $79,982
JUNE $79,982 $6,051 $86,033
JULY $86,033 $223,841 $309,873
AUGUST $309,873 $147,045 $456,919
SEPTEMBER $456,919 $-215,060 $241,859
OCTOBER $241,859 $179,513 $421,372
NOVEMBER $421,372 $-181,467 $239,905
DECEMBER $239,905 $-123,328 $116,577
INCOME STATEMENT – Quarter 1
JANUARY FEBRUARY MARCH
Revenue:
Rooms $673,065 $676,740 $810,570
F&B $253,734 $251,498 $186,298
Others $54,908 $69,716 $82,686
Total Revenue $981,707 $997,954 $1,079,554
Expenses:
Rooms $170,069 $218,653 $241,330
F&B $201,783 $204,073 $189,234
Others $38,457 $45,376 $58,793
Total Expenses $410,309 $468,102 $489,357
GOP $280,828 $221,148 $272,042
Management Fees
Net Profit $57,402 $16,532 $50,963
INCOME STATEMENT – Quarter 2
APRIL MAY JUNE
Revenue:
Rooms $814,300 $888,130 $1,017,470
F&B $181,634 $280,886 $255,808
Others $81,683 $93,855 $103,375
Total Revenue $1,077,617 $1,262,871 $1,376,653
Expenses:
Rooms $249,364 $273,001 $286,890
F&B $178,015 $220,868 $215,328
Others $58,531 $61,717 $64,209
Total Expenses $485,909 $555,586 $566,427
GOP $289,658 $370,351 $490,031
Management Fees
Net Profit $63,549 $117,358 $199,035
INCOME STATEMENT – Quarter 3
JULY AUGUST SEPTEMBER
Revenue:
Rooms $1,025,188 $958,445 $957,319
F&B $321,584 $328,545 $316,757
Others $103,443 $98,513 $102,593
Total Revenue $1,450,215 $1,385,503 $1,376,669
Expenses:
Rooms $296,839 $279,502 $275,680
F&B $227,452 $217,332 $219,983
Others $55,377 $54,086 $55,154
Total Expenses $579,667 $550,919 $550,817
GOP $558,429 525,708 $516,238
Management Fees
Net Profit $245,742 $223,941 $217,557
INCOME STATEMENT – Quarter 4
OCTOBER NOVEMBER DECEMBER
Revenue:
Rooms $812,780 $887,315 $792,696
F&B $311,797 $329,189 $309,004
Others $84,828 $90,387 $80,102
Total Revenue $1,209,405 $1,306,891 $1,181,802
Expenses:
Rooms $228,645 $235,422 $215,527
F&B $235,981 $227,685 $220,672
Others $50,504 $51,959 $49,267
Total Expenses $515,130 $515,066 $485,466
GOP $378,879 $485,706 $390,746
Management Fees
Net Profit $124,271 $197,398 $133,116
RANKING SUMMARY – Quarter 1 JANUARY FEBRUARY MARCH
YTD Ranking YTD Ranking YTD Ranking

Rooms Market Share 13.06% 4 12.9% 4 12.62% 5

REVPar $87 4 $92 4 $96 4
TRevPar $127 5 $135 5 $136 6

GOP 28.61% 3 25.36% 4 25.3% 5

Net Profit $57,402 3 $73,934 3 $124,897 4
ROE 0.23% 3 0.29% 3 0.49% 4
Management Fees $39,292 3 $74,732 2 $115,366 5

Room Refurbishment 52.0% 6 50.5% 6 50.0% 7

Public Space Refurbishment 52.0% 8 55.0% 8 58.67% 8
Facilities 0.0% 1 15.0% 2 23.33% 2
Services 38.0% 1 57.0% 3 66.0% 3
Guest Service 100.0% 1 100.0% 1 100.0% 1

Staffing Level 93.58% 7 97.36% 7 102.11% 4

Competence 100.0% 1 100.0% 1 100.0% 1
Pay 100.0% 3 100.0% 4 100.0% 4
Overall 4 3 5
RANKING SUMMARY – Quarter 2
APRIL MAY JUNE
YTD Ranking YTD Ranking YTD Ranking

Rooms Market Share 12.45% 6 12.47% 5 12.41% 6

REVPar $99 4 $102 4 $108 4
TRevPar $138 7 $143 7 $150 7

GOP 25.71% 5 26.56% 5 28.39% 5

Net Profit $188,446 5 $305,804 5 $504,840 6
ROE 0.74% 5 1.2% 5 1.97% 6
Management Fees $157,194 5 $208,376 6 $270,211 7

Room Refurbishment 49.75% 8 50.6% 8 52.0% 8

Public Space Refurbishment 60.0% 8 62.4% 8 62.4% 7
Facilities 27.5% 2 32.0% 1 35.0% 1
Services 70.5% 4 73.2% 5 75.0% 5
Guest Service 100.0% 1 100.0% 1 100.0% 1

Staffing Level 104.63% 3 102.47% 3 101.15% 3

Competence 100.0% 1 100.0% 1 100.0% 1
Pay 100.0% 4 100.0% 4 100.0% 4
Overall 5 5 6
RANKING SUMMARY – Quarter 3
JULY AUGUST SEPTEMBER
YTD Ranking YTD Ranking YTD Ranking

Rooms Market Share 12.36% 6 12.27% 7 12.27% 7

REVPar $111 5 $113 5 $115 5
TRevPar $155 6 $158 6 $161 6

GOP 30.18% 3 31.3% 2 32.07% 2

Net Profit $750,58 3 $974,523 3 $1,192,080 2
ROE 2.9% 3 3.74% 3 4.53 2
Management Fees $338,305 5 $402,815 4 $466,485 3

Room Refurbishment 52.57% 8 53.63% 8 55.0% 7

Public Space Refurbishment 65.14% 6 65.88% 6 66.89% 6
Facilities 37.14% 1 65.88% 1 40.0% 1
Services 77.43% 6 79.25% 6 80.67% 6
Guest Service 100.0% 1 100.0% 1 100.0% 1

Staffing Level 100.35% 4 99.81% 5 99.13% 6

Competence 100.0% 1 100.0% 1 100.0% 1
Pay 97.03% 6 93.95% 7 91.53% 8
Overall 5 5
RANKING SUMMARY – Quarter 4
OCTOBER NOVEMBER DECEMBER
YTD Ranking YTD Ranking YTD Ranking

Rooms Market Share 12.23% 7 12.26% 7 12.17% 7

REVPar $114 5 $114 4 $113 5
TRevPar $160 6 $162 6 $161 6

GOP 32.0% 2 32.5% 1 32.54% 1

Net Profit $1,316,351 1 $1,513,749 1 $1,646,865 1
ROE 4.98% 1 5.68% 1 6.15% 1
Management Fees $517,195 2 $577,332 2 $628,320 2

Room Refurbishment 55.8% 7 56.45% 7 57.0% 7

Public Space Refurbishment 68.1% 6 69.09% 6 69.83% 6
Facilities 41.0% 1 41.82% 1 42.5% 1
Services 81.8% 6 82.73% 6 83.5% 6
Guest Service 100.0% 1 100.0% 1 100.0% 1

Staffing Level 99.77% 6 99.2% 6 99.33% 5

Competence 100.0% 1 100.0% 1 100.0% 1
Pay 90.27% 8 89.01% 8 87.97% 8
Overall 5 3 4
CONCLUSION
•All the owners requirements have been fulfilled
•Efficiency and effectiveness of the team work
•Ability to maximize profit in a particular month and situation
•Ability tackle competition
•Ability to set goals monthly, quarterly and yearly.