GROOM4MORE.

com

GROOMING STUDENTS FOR

SUCCESS IN EDUCATION
 GROOM4MORE.com

An Online platform for students to prepare for
their class work and other competitive exams
Focus on students in grades 6 to 12
TESTING
•areas in which they excel/ fare badly
•time management analysis
•City wide, state wide and nation wide
ranks
•% correct for any given question/ quiz

National level test series, supported by extensive CONTENT

analysis of each student’s performance
•Videos, presentations and other
material
Content on various topics to help the students
learn at their own pace
ANALYSIS

Providing a complete package for students – • Comparative analysis on

Content, Videos, Tests and Analysis National Scale
 BUSINESS MODEL

Open the platform for multiple content creators

•Most of the Content Creators do not have the experience of technology
•Most of them currently supply printed books, worksheets and practice papers
•They have good reach, but schools are now preferring online models for students to participate

Content Creators can add their content as packages

•Videos, articles, tests etc. on their page
•They can create multiple packages and decide on the price
•We get a revenue share on all the packages with a minimum fixed amount

Benefits
•We expand the userbase and reach without lesser effort
•Continuous revenue
•Opportunity to monetize on the userbase added through content creators by promoting other
packages
 TEAM

Yuvaraju Atmakuri

• PGDM (IIM Kozhikode)

• Three years of Financial experience & 3 years of education experience

Raghavendar Reddy

• PGDM (IIM Kozhikode)

• 6+ years experience in Education space
• Experience in developing cutting edge technology products
 MARKET analysis

India’s test prep market is worth 50,000 Crores

Total target segment: 2 crore students

Online test prep is growing at more than 300% every year

Students in grades 6,7,8 & 9 who will take IIT JEE & NEET in
the years to come would be almost 2 crores
• 50 lakhs have access to internet

Fee for offline training is generally around 5,000 per month

& Online models charge about 5,000 per year
 OPPORTUNITY

All Competitive exams are now moving online

• IIT Mains will be online from the coming year
• BITSAT is already online and so are a lot of other popular entrance tests
• AP has already made EAMCET Online last year
• Many more states will move their exams online because of various factors

Competitive exams at the end of Grade 12 are given a lot of importance

• When the exam is online, parents and institutes will want the students to practice
online as well

Increasing use of technology for learning needs

Students prefer learning at their own pace

 COMPETITION

BYJU’s
OUR USP
• Known for its content and innovative delivery •Providing content from multiple
institutes/ organizations
Embibe.com •Content creators can add videos,
• Provides mock tests and analysis articles, tests and worksheets and
create packages to sell
Toppr.com •First Time in India in the school
education space
• Focuses on boards as well as competitive exams •Continuous source of revenue
Meritnation.com •Promotion done by many parties

• Major focus on boards

 INVESTMENT

FUND REQUIREMENT: INR 20 lakhs

MARKETING
• Hiring Sales & Marketing executives in Major cities
• Digital Marketing activity

TECHNOLOGY
• Recruiting Software Developers to improve the product
• Server costs

CONTENT
• Buying content
• Developing content in-house
 EXIT OPTIONS

ACQUISITION

• Test preparation online is attracting a lot of investments

• Consolidation will happen in the next 3 4 years
• Opportunity to exit at more than 10X in even a year

VC FUND RAISE

• Investor can exit during any of the fund raise

• Would need to raise another round of funding for about 500K USD upon validating the model
• Fund raise to grow pan India on an aggressive scale
 CONTACT

Raghavendar Reddy Bojja

Co-founder
+91 76800 75651
yuva@groom4more.com