WHY AN ETHICAL ORGANIZATION?

Why Ethics?
To enable people to appreciate
themselves and others, and to take
greater responsibility for their actions
and for the world around them.
Moral Values are linked to the very
definition of ethics.
=
 What Is Unethical?
‡Economic institutions, rules, practices which
disadvantage the poor will be viewed as
unethical
‡Ethical behavior requires progressive
intent: the poor should benefit
disproportionately
‡Hypocritical behavior viewed as unethical
‡Advisers who are not ͞fully honest͟ viewed
as unethical

 Every Business
Ethics Should Have An Ethical Plan
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 The Vicious Êircle Of
Ethical ʹ Financial Failure
‡Ethical financial management ultimately refers to total
quality consciousness at all the phases of value chain of
any enterprise.
‡The customer must get the best quality at the
reasonable price which ultimately leads to a virtuous
cycle of perpetual success as depicted by diagram
above.
‡Neglecting quality is not just an ethical blunder but also
it is very logical, natural and simple that an unethical
environment would only promote deficient quality
awareness and leads to vicious circle of ethical-financial
failure as shown in the diagram ahead.
 rarket Leadership Can Be
Retained For Years If Quality And
Ethics Go Together
 To us in Wipro our primary satisfaction
comes not only from the robust
financial results but from the fact that
this success has been built upon a
strong foundation of values.

Azim H. Premji
Êhairman, Wipro Êorporation.
Ê

 
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 Why is Trust
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 SPIRIT OF WIPRO
‡ Inn o Wn
‡ o Make customers successful
‡ o Team, innovate and excel
‡ A  w n
‡ o Respect for the individual
‡ o Thoughtful and responsible
‡ °n ng Ing

‡ o Delivering on commitments
‡ o Honesty and fairness in action
 POLIÊIES FOLLOWED IN WIPRO
‡ POLIÊ OF BUSINESS ‡ POLIÊ ON INTELLEÊTUAL
RELATIONSHIPS PROPERT
‡ ÊONFLIÊT OF INTEREST ‡ POLIÊ ON FREE AND
POLIÊ FAIR ÊOMPETITION
‡ ÊONTROLLERSHIP POLIÊ ‡ POLIÊ ON FOREIGN
‡ POLICY AGAINT INIDER ÊORRUPT PRAÊTIÊES AÊT
TRADING AND °N!AIR ‡ POLIÊ ON ELEÊTRONIÊ
TRADE PRACTICE IN THE RESOURÊES
EC°RITIE MAR ET ‡ PRIVAÊ AND
ÊONFIDENTIALIT POLIÊ
 POLIÊIES FOLLOWED IN WIPRO
‡ POLIÊ ON ‡ POLIÊ ON
EMPLO MENT ELIMINATION OF ÊHILD
‡ POLIÊ ON SEPARATION LABOUR
‡ POLIÊ ON MEDIA AND ‡ POLIÊ ON ABOLITION
ADVERTISEMENT OF FORÊED LABOUR
‡ POLIÊ ON ‡ POLIÊ ON SELEÊTING
ENVIRONMENT SUPPLIERS
,HEALTH AND SAFET ‡ POLIÊ ON GOVT.
‡ POLIÊ ON MANAGING ÊONTRAÊTS
REÊORDS
 HOW WIPRO DEALT WITH Employee
Separation
o 3 employees complained ʹ asked to leave without proper
reasons
o Investigated by Ombudsperson with TED/line Manager
o All 3 employees transferred from BPO to WT in H2 ͛08
o Poor customer experience in onsite project cited as reason
o No structured competency assessment or training prior to
onsite assignment
o Adequate feedback/opportunities not given to improve
o Employees retained with a training plan & PiP (Performance
improvement plan)
 CODE O! B°INE COND°CT AND
ETHIC (þCOBC͟) IN WIPRO
   
  
 

   
 
   

oTO HELP EMPLO EES DEAL WITH ETHIÊAL ISSUES

A

oTO ÊOMPL WITH GOVERNMENT RULES AND

REGULATIONS
B
oAÊTING IN INTEGRIT IN DEALING WITH
SUPPLIERS, PARTNERS , ÊOMPETITIORS,
Ê EMPLO EES, etc