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Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 1
What is a Group?
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 2
Societies and Their
Transformation
Domestication Revolution
Hunting and Gathering
Agricultural
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 3
Societies and Their
Transformation
Industrial Revolution
Postindustrial (Information)
Biotech - New Type?
Consider the Avatar
Fantasy Life
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 4
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 5
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 6
Groups Within Society
Aggregate
Category
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 7
Groups Within Society
Primary Groups
Face-to-Face
The Family
Friends
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 8
Groups Within Society
Secondary Groups
Larger, More Anonymous
Members Interact Based
on Statuses
Fail to Satisfy Need for
Intimate Association
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 9
Groups Within Society
Loyalty to In-Groups
Antagonism Towards
Out-Groups
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 10
Groups Within Society
Reference Groups
Evaluating Ourselves
Expose Us to
Contradictory Standards
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 12
Groups Within Society
Electronic Communities
People Connect Online
Newsgroups
Online Chat Rooms
Some Meet Definition of
Group
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Group Dynamics
Types of Leaders
Instrumental
Expressive
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Leadership
Leadership Styles
Authoritarian
Democratic
Laissez-Faire
Leadership Styles in
Changing Situations
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 19
Group Dynamics
Asch Experiment
Study on Conformity
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 20
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 21
Group Dynamics
Power of Authority -
Milgram Experiment
Administering Shocks
Turning up Voltage
Recent Replications
Consistent with Earlier
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Groupthink - Global
Consequences
Examples of Groupthink
Preventing Groupthink
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 23
Copyright 2010 Pearson Education, Inc. All rights reserved. Chapter 6: Societies to Social Networks 24