Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
Weaknesses
Capital Limited ability to research, advertise, market & hire
new employees
Organizational Planning Extremely limited strategic and
directional planning
Appraisal System Ownership and upper hierarchy currently
has an invalid assessment of personal performance
SWOT Analysis Continued
Opportunities
Additional Revenue Loans, public offerings, selling of client
listings & marketing of new products
Organization Efficiency Additional staff training and project
direction, barcoding & ASRS systems
Asian & Pacific Markets Revenue creation through
international marketing & partnerships
Threats
Competitors Large & small businesses, rivalry
intensification & product counterfeiting
Computer Hardware & Software Issues Cyber crimes &
computer related malfunctions
Human Capital Service issues and human error caused by a
lack of organizational direction
Online Services
Electronic Books
Online purchases
Online Gaming
$20 billion - $50 billion revenue
150 CanGo
Books A Million
CanGo has a debt-to-equity ratio of
100
67.30% . However, they are still
Barnes & Noble
50 better off than their competitors.
EA
0
Debt to Equity
Marketing Plan
Focus on customer wants
Target
Surveys and feedback
Research and Development
Create a team
Manage new ideas
New product development
Recommendations
Strategic Planning
Marketing Plan
Research & Development Team
Economy Watch. (June 30, 2010). Online Gambling Industry. Retrieved from
http://www.economywatch.com/world-industries/casino/online-gambling-
industry.html
The NPD Group. (May 2, 2013). The NPD Group: Report Shows Increased Number of
Online Gamers and Hours Spent Gaming. Retrieved from
https://www.npd.com/wps/portal/npd/!ut/p/a0/04_Sj9CPykssy0xPLMnMz0vMAfIjC3Kt
8jNTrKLM4928TU0tfUOMDQ28jF0MPN1MAo1dg_0NjE1NHMAqzHCqsDTWD07N0y_IdlQE
AJ1LKCY!/
Kennon, J. (2013). Return on Assets (ROA), Investing Lesson 4 - Analyzing an Income
Statement. Retrieved October 10, 2013 from:
http://beginnersinvest.about.com/od/incomestatementanalysis/a/return-on-assets-
roa-income-statement.htm