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Technology
Unit 1
Achieving Business Success
McGraw-Hill/Irwin Copyright 2013 by The McGraw-Hill Companies, Inc. All rights reserved.
Unit One
O Chapter One Business Driven Technology
1-3
LEARNING OUTCOMES
1-6
COMPETING IN THE
INFORMATION AGE
O Examples of the power of business
and technology
O Amazon Not a technology company;
primary business focus is selling books
O Netflix Not a technology company;
primary business focus is renting
videos
O Zappos Not a technology company;
primary business focus is selling shoes
1-7
Information Technologys Role
in Business
O Information technology is everywhere in business
1-8
Information Technologys
Impact on Business
1-9
Information Technologys
Impact on Business
1-10
Information Technologys
Impact on Business
1-11
Information Technologys
Impact on Business
O Organizations typically
operate by functional
areas or functional
silos
1-12
Information Technology Basics
O Information technology is an
important enabler of business
success and innovation
1-13
Information Technology Basics
O Management information systems (MIS) a
general name for the business function and
academic discipline covering the application
of people, technologies, and procedures
collectively called information systems to
solve business problems
1-16
Data, Information, BI
1-17
Data, Information, BI
1-18
Data, Information, BI
1-19
IT Resources
O People use
O Information technology
to work with
O Information
1-20
THE CHALLENGE:
DEPARTMENTAL COMPANIES
Common Departments Working Independently
1-21
THE SOLUTION: MANAGEMENT
INFORMATION SYSTEMS
Common Departments Working Interdependently
1-22
THE SOLUTION: MANAGEMENT
INFORMATION SYSTEMS
O Systems thinking A way of monitoring the entire
system by viewing multiple inputs being
processed or transformed to produce outputs
while continuously gathering feedback
1-23
THE SOLUTION: MANAGEMENT
INFORMATION SYSTEMS
O Management Information Systems (MIS)
A business function, like accounting and
human resources, which moves information
about people, products, and processes
across the company to facilitate decision-
making and problem-solving
1-24
LEARNING OUTCOME
REVIEW
1-25