PRODUCT AND DESIGN DEVELOPMENT

GROUP MEMBER :
Gregorius Edric Liman 160314106
Farhan Wijaya 160314107
Achmad Ramadhani Bimantar 160314114
Olivia Sutirta 160314128
Raga Pamungkas 160314230
 HOESVEL TOOLS

Hoesvel is combination the two into

a single tool that is a hoe and shovel.
This tool is a multifunctional tool
that makes it easy for the gardener.
hoesvel consists of three core
components that is Handle,Head,
Nuts and Bolt.

This garden equipment has several

functions such as to dig the soil,
plant various plants and move the
plants from one place to another
and other functions.
Design for Manufacturing

Component cost is a major cost

in the production process, as it
includes the costs incurred to
purchase all components or
materials for the production
process.
Prototyping
Product Architecture HOESVEL

Turning Process Drilling Process

Milling Process
Handle Handle Neck Blade

Head Blade

Neck Blade
Material Component

Head Blade
Steel
Neck Blade

Welding Process
Iron Handle Coating Stainless
Head Blade Process

Handle
Neck Blade
Cutting Process

Iron
Painting Process
Steel

HEAD

Stud Bolt
Assembly Process

Handle HEAD Stud Bolt Bolt

Bolt

Combine All
Part
INDURSTRIAL DESIGN
ECONOMIC COST ANALYSIS
ECONOMIC COST ANALYSIS
Another Cost :
- Development Cost = Rp 3.500.000 /Years
- Ramp-Up Cost = Rp 1.900.000 / Years
- Marketing Cost = Rp 1.230.000 / Quartals
Sensitivity Analysis
Sensitivity Analysis
 MARKET TESTING

In this stage is used to determine what happens to our

product when our product is launch to the market. Our
product is a new product so we dont know what people
think about our product, in the mid term our team had
done a focus group. We made a discussion with plant
seller in barata jaya and gardener in ubaya.
 MARKET TESTING

Are you interesting with our product?

0

31
48

20
Have you ever seen similar products with our products?
YA TIDAK MUNGKIN
0 0

25

74

What is the right price for this product?

Pernah Tidak Pernah

20 45
34

Rp 50.000 - Rp 100.000
Rp100.000 - Rp 150.000
Rp 150.000 - Rp 200.000

The conclusion that can be taken from our quisionnaire is a possibility of a product that we make
on the market but need other advantages of the product we make