Gresley BBC1 ethos The BBC is one of the biggest British TV channels. This company was founded on the 18th October 1922 and since has gone through many rebrands The BBC is funded by the British public through TV licenses. All other channels get their money through advertisement however as the BBC was the first British broadcast, they dont need adverts for money they just get it through the government. Their ethos is Inform educate entertain which is what they focus on for their audience Target Audience Mass target audience 16+ From our questionnaire we learnt that many people also believe that the BBC is for adults and young adults, as many of their programmes suit this audience, for example news and documentaries TV License 145.50 per year idea Our idea will be based in London. It will follow the circle idea that the BBC already use, we will film many different key landmarks/ symbols that are well known and linked to London. All of these images will blend into each other in our ident so that it is smooth and easy to the eye. Second idea was to film all over the UK so that everyone who pays for the funding of the BBC is involved. However we decided that this would take up too much time that we dont have Story board Production schedule Risk assessment Location budget Any questions?