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Christmas Plates

Highest Quality Christmas


Plates for you

Image of product
Student Profile 1
Name Najim Abdallah

General description of I am transition Year student in


student Chanel
College involved in NFTE.

Interests / Hobbies Sports, Fitness and Music

Personal -Shows good teamwork and


skills/qualifications communication skills.
-Junior Certificate.
Student Profile 2
Name Mark Olwill

General description of I am a transition Year student in


student Chanel
College involved in NFTE.

Interests / Hobbies Sports, Music

Personal -Junior Certificate


skills/qualifications -Great communication skills
-Excellent Money handling ability
Student Profile 3
Name Dylan Finnegan

General description of I am a transition Year student in


student Chanel
College involved in NFTE.

Interests / Hobbies Long walks on the beach and


reflecting on life

Personal -Junior Certificate


skills/qualifications -Demonstrates excellent leadership
and organisations capabilities.
-enthusiastic communicator with
strong
interpersonal skills.
Brief Business Description
What product/service I offer: Christmas Plates

Business name: Christmas Plates

Business Mission: To provide decorative Christmas plates


to enhance Christmas joy.

How I got my idea: I got inspiration from previous 4th Year


students who made a profit.
Market Research
The market research I/we carried out was:

1. Survey
Results from Market Research

Target Customer Profile: Parents with young children who believe in Santa.
My Marketing Strategy
Price: 5

Product: Christmas Plates

Place: Christmas Fair in Chanel College

Promotion: Informational Posters

People: Parents with young children who believe in Santa.


Competition
Competitor Price Location Unique Feature

(e.g.. Local shop/service) NONE NONE NONE

(e.g. Nationwide shop/service) NONE NONE NONE

(e.g. Online shop/service) 10 Great Britain Better


Quality

My Competitive Advantage is: We sell our product for a better price.


SCOT Analysis
Strengths Challenges

Good Sales Techniques .Time management


We had a good amount of capital to Advertising
start with

Opportunities Threats

To make a profit Competition, other Christmas


To sell at Bank of Ireland products
Making the decorated plates on time
Gross Profit from One Unit

What is your unit of sale? Christmas Plates

Selling Price of one unit of sale 5

Cost of producing one unit of sale 50c

Gross Profit per one unit of sale 4.50


Fixed Costs per month

Utilities 0

Salaries 0

Advertising 0

Insurance 0
Loan Repayment 15

Rent 3

TOTAL 18
Break Even Units

What do you need to sell in one month to cover


your basic costs?

Fixed Costs Gross profit per unit = Break Even


Units

184.50=4 units
Actual Income and Expenditure
Income December Total

Sales 66 66

Loan 15 15
= Total Income(A)
81 81
Expenditure

Plates 10 10

Rent 3 3

Loan Repayment 15 15
= Total expenditure(B)
28 28
Net Cash(A-B) 53 53
Opening Cash 0 0
Closing Cash
Profit & Loss Statement
Total income for the year (a) 71 71

Cost of Sales (b) 10 10

Gross profit (c) 61 61

Fixed costs (d) 3 3

Profit before charitable donation (e) (if 53 53


applicable to your business)

Charitable donation (f) 53 53


(if applicable to your business)

Net profit 0 0
What I learned from the NFTE
programme
How difficult it is to run a small
business

How to work in a small group

How to manage money

How to keep track of my deadlines


Personal Objectives & Goals
Business Goals:
To gain experience in learning to make quality products and
sell them at a Christmas fair.

Educational Goals:
Learn what it takes to run a business.

Personal Goals:
Make a profit.

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