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OF BSREM 1-1
Business Letters can be
categorized as:
Asking Letters
Telling Letters
Building Goodwill Letters
ASKING LETTERS
-sent when the writer wants
something like some
information, a reservation, an
appointment, a reference, or
an order of products and
services
TELLING LETTERS
-sales-related in nature
-used for announcement of a
sale, promotion of a
product/service, letter for
record, letter requesting for
adjustment
BUILDING GOODWILL
LETTERS
-writer sends these letters to
make sure that the customers
always have a pleasant image
of the firm
-asks for favors, information, or
compensation for a transaction
that has been unsatisfactory
-Types:
Inquiry Letters Claim Letters
Request Letters
LETTER OF INQUIRY
-Inquiries may be about:
Products manufactured
Service rendered
Person and money matters
STRATEGIES IN LETTER OF
INQUIRY
1. Orientation- reason for the request
or questions the writer seeks to be
answered
2.Information-actual questions
seeking for answers or the request
itself
STRATEGIES IN LETTER OF
INQUIRY