Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
business. technology.
society.
twelfth edition
global edition
Kenneth C.
Laudon
Carol Guercio
Traver
Copyright 2017 Pearson Education Ltd.
Chapter 1
Introduction to E-commerce
Technologies continue to
evolve at exponential rates
Disruptive
business change
New opportunities
Unanticipated surprises
Mobile platform
Social networks
On-demand e-commerce
Computing
Figure 1.11, Page 81
Management systems
science Economics
Information Marketing
systems Management
Finance/accounting
Sociology