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Evaluating

Opportunities
Objectives:
To impart ideas and knowledge to fellow classmates and colleagues.

Strategies
The term "strategy" has been so widely used for different purposes that it has lost any clearly defined
meaning. For our purposes a strategy is a set of objectives, policies, and plans that, taken together,
define the scope of the enterprise and its approach to survival and success. Alternatively, we could say
that the particular policies, plans, and objectives of a business express its strategy for coping with a
complex competitive environment.
Of the many tests which could be justifiably applied to a business strategy, most will fit within one of
these broad criteria:

Consistency: The strategy must not present mutually inconsistent goals and policies.
Consonance: The strategy must represent an adaptive response to the external a environment and to
the critical changes occurring within it.
Advantage: The strategy. must provide for the creation and/or maintenance of a competitive advantage
in the selected area of activity.
Feasibility: The strategy must neither overtax available resources nor create unsolvable sub problems.
A strategy that fails to meet one or more of these criteria is
strongly suspect. It fails to perform at least one of the key functions
that are necessary for the survival of the business. Experience within
a particular industry or other setting will permit the analyst to
sharpen these criteria and add others that are appropriate to the
situation at hand.

Definition of Evaluating Opportunities


We evaluate the overall viability of the opportunity, key actors,
market trends and risks. We work both with investors looking to find
opportunities and with those who promote such opportunities. We
have worked and continue to work with emerging market clients
looking to invest or expand into developed markets as well as
developed market players wishing to expand their businesses or
investment portfolios in emerging markets .
5 Steps of Evaluating the
Opportunities
Whether you're starting a small business from scratch or
purchasing an existing company or franchise, you need to take steps
to evaluate the businesss potential and your abilities to make it work.
According to the Small Business Administration, your investigation
must be thorough, analyzing the risks and benefits of the opportunity.

Self-Analysis
Financial Components
Market Research
Risk Assessment
Support
Four Venture Capitalists on Evaluating Opportunities
Russell Siegelman (hbs Mba '89)
Partner, Kleiner Perkins Caufield & Byers
Sonja L. Hoel (hbs Mba '93)
Managing Director, Menlo Ventures
Fred Wang (hbs Mba '92)
General Partner, Trinity Ventures
Robert Simon
Director, Alta Partners
Investment Opportunities

Agribusiness

Palm Oil Production and Processing


Cavendish Banana Production and Processing
Banana Chips Processing
Rubber Production and Processing
Coco Sugar Production
Lemongrass Oil Production
Abaca Production and Processing
Mango Processing
Pangasius Production and Processing
Seaweed Processing
Forestry
Industrial Tree Plantation
Plywood Production
Furniture Production
Carbon Credit Trading

Eco-Tourism

Eco-Tourism Site Development


Hotel and Resort Facilities
Scuba Diving Facilities
Water Transport Facilities

Mining
Mineral Processing

Renewable Energy
Hydro-Electric Power
Wind Energy
Solar Energy
Wave Energy

ICT

Call Center
BPO
ICT-related Support Services
References
Evaluating Business Strategy by Richard P. Rumelt
5 Steps to Evaluating Business Opportunities by
Linda Ray, Demand Media
Four VCs on Evaluating Opportunities by Lauren
Barley
http://rmbanks.com/projects/consultancy-advisory/

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