Entrepreneurship: Process

The Entrepreneurial Process

It Involves the different stages of pursuing

(going after) a new venture or business,

Whether it is a new product going into an
existing market OR Existing product going
into a new markets OR The creation of a
totally new organization.

Identification and evaluation of the

opportunity.
Development of the Business Plan.
The
Entrepreneurial
Process
Determination
of the required
resources
Management of the resulting enterprise.

The Entrepreneurial Process

Preparation as Entrepreneur
Personality Profiling
Communication Style Profiling
Entrepreneur Profiling
The Entrepreneur MindSet
Typical traits, styles & attributes of SUCCESSFUL

Entrepreneurs
Entrepreneur Skills : networking, negotiation,
leadership, resource mgt, presentation etc.

The Entrepreneurial Process

Starting the Venture
Business Idea
Opportunity Recognition
Evaluation
Selection
Creativity & Product Innovation
Product Planning & Development Process

The Entrepreneurial Process

Business Plan Development
The Product
Organizational Plan
Marketing Plan
Financial Plan

The Entrepreneurial Process

Business Formation
Designing Successful Organizational Structure
Types of Business
Setting Up Companies
Corporate Governance
Organizational Culture / Ethics

The Entrepreneurial Process

New Venture Financing
Sources of Financing
Methods of Financing
Evaluation Methods Used by Investor & Lenders

The Entrepreneurial Process

Operational / Implementation
HR Mgt
Financial Mgt
Resource Mgt
Quality Mgt
Intellectual Property / Legal Issues
Competing Strategies
Marketing & Selling Strategies
Customer Service
Effective Decision Making
Conflict Mgt
Etc.

The Entrepreneurial Process

Growth Strategies
Managing Growth
Expansion Strategies & Issues