Evaluation Research

Diyana Anuar
Siva Letchumy
Siti Rafiah

Definition
A

type of study that uses standard

social research methods for
evaluation purposes (Powell, 2006)

Evaluation

is the systematic
acquisition and assessment of
information to provide useful
feedback about some object
(Trochim, 2006)

Characteristics
Collect

evidences systematically

1. Survey Research
2. Case Study
3. Field Experiment
4. Secondary Data Analysis

Draws

conclusion about the

effectiveness and ineffectiveness of
the study

Characteristics
Limitations

of this type of research

include the level of expertise and
knowledge of the expert panels
If the evaluation is only as good as the

knowledge of the expert panel

Takes

more time and cost

Scientific-Experimental
Models

Take values and methods from the sciences

(especially social sciences)

Prioritize on the desirability of impartiality,

accuracy, objectivity, and validity of the
information generated
Tradition of experimental and quasi-experimental
designs
Objectives-based research that comes from
education
Econometrically-oriented perspectives including
cost-effectiveness and cost-benefit analysis

Management-Oriented
Systems

2 of the most common:

Program Evaluation and Review Technique

(PERT)
Critical Path Method (CPM)
Used widely in business and government

Examples:
Framework (Logframe) Model
Used widely by U.S. Agency for
International Development

Qualitative/Anthropological
Models

Emphasis on:

The importance of observation

The need to retain the phenomenological quality

of the evaluation context

The value of subjective human interpretation in

the evaluation process
Examples:

The approaches known in evaluation as

naturalistic or Fourth Generation Evaluation

The various qualitative schools

Critical Theory and art criticism approaches

The Grounded Theory approaches of Glaser

Participant-Oriented
Models
Emphasize

the central importance of

the evaluation participants
Examples:

Client-Centered Research
Stakeholder Approaches
Consumer-Oriented Research

Formative Evaluation

To strengthen or improve the object being evaluated

In other words, to provide useful feedback to for
the greater good of the object

Questions generally asked:

What is the definition and scope of the problem or
issue, or whats the question?
Where is the problem and how big or serious is it?
How should the program or technology be
delivered to address the problem?
How well is the program or technology delivered?

Summative Evaluation
To examine the effects or

outcomes of some object

In other words, to review the
results/conclusions of an object
Questions generally asked:

What type of evaluation is feasible?

What was the effectiveness of the
program or technology?
What is the net impact of the program?

References
Trochim, W.M. (2006) Research methods knowledge
base. Drake University. Retrieved from:
http://www.socialresearchmethods.net/kb/intrev
al.htm
on 10/26/06.
R.R, P. (2006). Evaluation Research: An Overview.
Trochim. (2006). Introduction To Evaluation.
Retrieved 2017, from Social Research Methods:
http://www.socialresearchmethods.net/kb/intrev
al.php