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MGT162

FUNDAMENTALS
OF MANAGEMENT
CHAPTER 4 - ORGANIZING

Norchahaya Johar - FPP UiTMT

Lecture Outline

Definition of Organizing

Organizing Process

Organization Structure

Span of Management

Line of Authority

Centralization and
Decentralization

Norchahaya Johar - FPP UiTMT

EXECUTIVE SUMMARY

Organizing is the second management function


to cater to the requirements of planning where
resources are arranged and allocated.

Organization links members of the


organization with other assets so that work can
be done in an efficient and effective manner to
fulfill the goals of the organization.

This chapter discusses how organizing assist


other management functions. This involves
identification of organizational activities,
departmentalization of organizational
activities, classifying authority and
coordination between authority and
responsibility.
Norchahaya Johar - FPP UiTMT

Norchahaya Johar - FPP UiTMT

Norchahaya Johar - FPP UiTMT

WHAT IS ORGANIZING??

The process by which work is


arranged and allocated among
members of the organization so that
the goals of the organization can be
efficiently achieved.

The process of determining:


What tasks to be done.
Who will do them.
How those tasks will be managed and
coordinated.

Norchahaya Johar - FPP UiTMT

ORGANIZING PROCESS
Detailing of Work
Division of Work
Departmentalization
Coordination of Work
Monitoring and Organizing
Norchahaya Johar - FPP UiTMT

1. Detailing work

Every organization is created for a purpose


in which it is supposed to achieve.

The various tasks of the organization must


first be determined.

Example- restaurant owner, before operating


a new restaurant, must detailed out:
the number of persons involved
the type of cooking equipments to be used
tasks involved in operating a restaurant
operating time
menu to be offered to the customers.
Norchahaya Johar - FPP UiTMT

2. Division of Work

Divide complex task into components


that can logically and comfortably be
performed by individuals and groups. It
is also known as work specialization.

The tasks have to be allocated to the


members of the organization based on
the individual capabilities such as
experience, qualifications

Must ensure members are fairly


distributed with the work load.

Norchahaya Johar - FPP UiTMT

Advantages of Division of
Labor

It increases productivity of
organization by encouraging
specialization specialization allows
each person becomes expert in certain
job.

It fosters specialization because it


creates simplified tasks that are easily
understood and completed very
quickly.

It is easy to assign task to


individuals based upon their talents,
interests and position.

Norchahaya Johar - FPP UiTMT

Disadvantages of Division of
Labor

Alienation The sense of control felt


by managers will be different because
of specialization.

Boredom and dissatisfaction Incurred due to repetitive and


specialized task.

Norchahaya Johar - FPP UiTMT

3. Departmentalization

The grouping of work activities into


departments that is similar and logically
connected.

A process in which an organization selects


its organization structures

Two types
Functional where the grouping of
related work activities according to
functions
Divisional where corporate division
operate as relatively autonomous
businesses under a larger corporate
umbrella

Norchahaya Johar - FPP UiTMT

4. Coordination of work

The process of integrating the objectives


and activities of the separate units
(departments) of an organization so that
the organizational goals can be achieved
efficiently.

The main reason for coordination is that


department and work groups are
interdependent therefore they depend on
one another for information and resources to
perform their respective activities.

The greater the interdependence between


departments, the more coordination and
organization are required if departments
are to be able to perform effectively.
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Forms of Interdependence
Pooled
Interdepend
ence

Reciprocal
Interdepend
ence

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Sequential
Interdepend
ence

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Forms of Interdependence
Pooled

interdependence

Units with pooled


interdependence operate with
little interaction.
The output of the units is pooled
at the organizational level.
The sub-unit does not depend on
one another for their routine
activities but if one unit fails then
all the sub-units will be affected.
Norchahaya Johar - FPP UiTMT

Forms of Interdependencecont
Sequential

interdependence
the output of one unit becomes
the input for another in a
sequential fashion.
Here a sub-unit depends on the
earlier performance of a task by
another sub-unit.
This creates a moderate level of
interdependence.
Norchahaya Johar - FPP UiTMT

Forms of Interdependencecont

Reciprocal interdependence
A situation where activities flow both
ways between units.
This form is the most complex
If any of the units does not do its job
properly, all the others will be affected.
E.g. Hotel. The housekeeping
department depends on the information
from the Reservation department to get
ready with the clean room; reciprocally
the Reservation department depends on
the information from the Housekeeping
department for the room availability to
confirm booking with the customers.
Norchahaya Johar - FPP UiTMT

5. Monitoring and Re-organizing

Since organizing is an on going


process, periodic reassessment of the
four preceding steps is necessary.

As the organization grows, the


structure of the organization must be
reevaluated to be sure it is consistent
with the current requirements and see
that it is still effective and efficient.

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DEPARTMENTALIZATION
:ORGANIZATION STRUCTURE AND
CHART

Norchahaya Johar - FPP UiTMT

Organization Chart

The organization chart is a graphic


representation of a formal organization
structure.

The organizational chart illustrates five


major aspects of an organizations structure
which are as follows:
The division of work
Levels of management
Chain of commands
Positions and types of work performed
The grouping of work segments

Norchahaya Johar - FPP UiTMT

Organization Chart

Types of organization
structure/departmentalization
By function
By product
By customer
By geography
Matrix
Network

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Structure by Function

Grouping activities by functions


performed.

Activities can be grouped according to


function (work being done) to pursue
economies of scale by placing
employees with shared skills and
knowledge into departments for
example human resources, IT,
accounting, manufacturing, logistics,
and engineering.

Functional departmentalization can


be used in all types of organizations.

Norchahaya Johar - FPP UiTMT

Example of Structure by Function

President

V. President
Marketing

V. President
Finance

Norchahaya Johar - FPP UiTMT

V. President
Production

V. President
Human
Resources

ADVANTAGES & DISADVANTAGES OF


STRUCTURE BY FUNCTION
ADVANTAGES
Supervision

is easier since
each manager is expert in only
a narrow range of skill
is logical, easy to
understand and effective in
practice

DISADVANTAGES

Does not foster


development of general
managers because of the
narrow range of scope

It is slow in response
especially in large
organization

Responsibility to problems
is difficult to pinpoint.
Difficult to determine
accountability and gauge
performance

It

Suited

to a stable
environment
It

is easier to mobilize
specialized skills and bring
them to bear and carry out
their duty where they are
required
Norchahaya Johar - FPP UiTMT

ADVANTAGES & DISADVANTAGES OF


STRUCTURE BY FUNCTIONcont
ADVANTAGES

DISADVANTAGES

It does no encourage
innovation due to its
narrow perspective

Limited view of
organizational goals by
employees as each
employee focuses to
the objective of
his/her department

Fosters

development of
expertise
It

facilitates centralized
direction and controlled
Little

need for internal


coordination within each
department

Norchahaya Johar - FPP UiTMT

Structure by Product

Involves the grouping of activities and


functions of a product or related
family of products into one
department.

It is focused on good or service


produced

It groups departments together based


on organizational outputs.

LA Gear is an example of company


that uses product
departmentalization. Its structure is
based on its varied product lines

Norchahaya Johar - FPP UiTMT

Example of Structure by Product

President

Vice President
Personal Care
Products

Vice
President
Consumer
Products

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Vice
President
Industrial
Products

Vice
President
Electrical
Products

ADVANTAGES & DISADVANTAGES OF STRUCTURE


BY PRODUCT

ADVANTAGES
Easily

coordinated and the


product gets the full
attention to perform well
Development

of a general
management skills

DISADVANTAGES

Duplication of resource
across the departments
such as personnel and
finance.

The interests of the


department may be placed
ahead of the needs and
goals of the organization

Top management will face a


difficulty in controlling,
since departmental
managers are fairly
independent

Fosters

concern for
customers needs
It

eases the burden of top


management since the
department head now
assumes more authority and
responsibility.
Norchahaya Johar - FPP UiTMT

ADVANTAGES & DISADVANTAGES OF


STRUCTURE BY PRODUCTcont
ADVANTAGES

DISADVANTAGES

Responsibility

to
problems is easy to
pinpoint.
Easy

to determine
accountability and gauge
performance
Promotes

product
innovation and the
tendency for the various
departments to compete
among them.
Norchahaya Johar - FPP UiTMT

It is costly

Structure by Customer

Adopted when the various group of


customers of a company have different
interests.

Normally manufacturing firms with a


highly diversified line of products tend
to be organized by customer to satisfy
to a particular class of customer.

Norchahaya Johar - FPP UiTMT

Example of Structure by Customer

President

Vice
President
Foreign Trade
Financing

Vice
President
Home
Financing

Norchahaya Johar - FPP UiTMT

Vice
President
Agricultural
Financing

Vice
President
Small
Business
Financing

ADVANTAGES & DISADVANTAGES OF


STRUCTURE BY CUSTOMER
ADVANTAGES

are happy
because they are attended
by specialized staffs who
really know their needs

DISADVANTAGES

It may be difficult to
coordinate operations
between competing
customer demands

The customer groups


may not always be
clearly defined

It is also costly to get


the right staff with
such abilities

Customers

It

develops expertise in
the customer handling

Norchahaya Johar - FPP UiTMT

Structure by Geography

Brings together in one department all activities


performed in the region where the unit conducts its
business

Used when there is a need to differentiate products or


services in various locations, such as different regions
of a country.

It is common in international operations where


unique cultures and requirements of particular
regions need to be addressed to.

For example, the organization structure of Coca-Cola


has reflected the companys operation in two broad
geographic areas the North American sector and the
international sector, which includes the Pacific Rim,
the European Community, Northeast Europe, Africa
and Latin America groups.

Norchahaya Johar - FPP UiTMT

Example of Departmentalization by
Geography

President

Vice
President
North &
Latin
America

Vice
President
Europe

Norchahaya Johar - FPP UiTMT

Vice
President
Africa

Vice
President
Asia & Far
East

ADVANTAGES & DISADVANTAGES OF


STRUCTURE BY GEOGRAPHY
ADVANTAGES
It

emphasizes on the interests


of local markets and problems

DISADVANTAGES

Top management will face


difficulty in controlling,
since departmental
managers are fairly
independent

It requires more staff with


general manager abilities

Conflict may arise


between a regional
divisions activities and
the overall organizations
goal

It

offers better services at


lower costs
Responsibility

to problems is
easy to pinpoint. Easy to
determine accountability and
gauge performance
Local

managers know their


environment and face to face
communication is possible and
would be able to make better
decisions
Norchahaya Johar - FPP UiTMT

Structure by Matrix

Matrix structure is often referred to as


a `multiple command system where
some employees actually report to two
supervisors or more simultaneously.

The matrix organization has gained a


strong foothold in especially in
construction industry.

Norchahaya Johar - FPP UiTMT

Example of Structure by Matrix


General
Manager

Manager of
Project

Project A
Manager

Project B
Manager

Project C
Manager

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Manufacturing
Manager

Engineering
Manager

Sales
Manager

ADVANTAGES & DISADVANTAGES OF


STRUCTURE BY MATRIX
ADVANTAGES

DISADVANTAGES

Create confusion
among the employee
when receiving
conflicting order from
the bosses

Team meetings in
matrix are also time
consuming and
sometimes more
discussion than action

Power struggles
between the bosses

Better

cooperation across
functions
Better

customer service,
since there is always a
product or project manager
informed and available to
answer questions
Improved

decision making
as problem solving takes
place at the team level,
where the best information
is available
Norchahaya Johar - FPP UiTMT

Structure by Network

Operates by using outsiders such as subcontracting the activities and many of its
major functions to specialized organizations.

The organization may be viewed as `central


core or `central hub surrounded by a
network of outside specialists but the
specialists are not under one roof.

Communication of activities and controlled


are done with the help of information
technology from the central hub to the
specialists and vice versa.

Norchahaya Johar - FPP UiTMT

Example of Structure by Network

Design
Company
(Network 1)

Manufacturing
Company
(Network 3)

Central Hub
(Broker)

Transportation
Company
(Network 2)

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Distribution
Company
(Network 4)

ADVANTAGES & DISADVANTAGES OF


STRUCTURE BY NETWORK
ADVANTAGES

DISADVANTAGES

It may be difficult to
control and coordinate
among the networks
especially when it is
too big

If one network fails to


deliver, the whole
system suffers the
consequences

Dual loyalties and


conflict

Reduced

administrative
costs and help organization
to remain competitive
It

can operate with fewer


full-time employees and
less-complex internal
system
Fast

actions or quick
decisions among the
networks to show their
abilities and hope to get
more business in the future
Norchahaya Johar - FPP UiTMT

Span of Management (Control)

Defined as the number of employees


(subordinates) reporting to a given
supervisor/manager (boss).

It defines the layers of management


that exist within the organization

Narrow span shows only few


subordinates are under the
supervision of a given manager.

Wide span indicates the manager


supervises many subordinates.

Norchahaya Johar - FPP UiTMT

Span of Management
(Control)...cont
NARROW/TALL
SPAN
Narrow

span of
management has narrow
span, and sometimes
referred as steep or lean
span of management
Advantages

Close supervision
Close control
Rapid communication
between subordinates
and supervisors

WIDE SPAN

Wide span of management


sometimes referred as flat span
of management.

Advantages
Superiors are forced to
delegate and put
empowerment to practice
Clear policies must be made
to avoid confusion
Less overhead cost of
supervision
Better communication and
coordination
Suitable for repetitive jobs

Norchahaya Johar - FPP UiTMT

Span of Management
(Control)...cont
NARROW SPAN
Disadvantages

of

narrow span of
management
Tall organizations have
more managers, they
are more costly
Superiors tend to get
too involved in
subordinates work
It will cause excessive
distance between the
lowest and top levels
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WIDE SPAN
Disadvantages

of wide
span of management
Little communication
because of too many
subordinates
There is a danger of the
superiors loss of
control
The organization
requires an exceptional
quality manager to
handle the situation
which means high costs

Chain of Command

The line of authority and


responsibility that flows through the
organization

It will make it easier for the


organization members to
understand:
to whom they can delegate
who can delegate to them
to whom they are accountable

Norchahaya Johar - FPP UiTMT

Chain of Commandcont

The unity of command principle


states that each person in the
organization should report to only one
superior of boss. It is intended to
avoid confusion among the
subordinates to receive instructions
from many bosses and which one is to
be done first.

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Authority

A power which is given to a person the


right to act in ways needed to carry
out the assigned tasks within
recognized boundaries. This right
arises from their formal position in
an organization.

Power is the ability to exert influence,


for example the ability to change the
behavior or attitude of someone. The
authority given is linked with the
responsibility to carry out the tasks.

Norchahaya Johar - FPP UiTMT

Authoritycont

Responsibility is the duty to perform the


task or activity in which an employee has
been assigned.

There are two major views on the origin of


formal authority in organizations:
Classical view: authority comes from the
top and pass it down from level to level.
Management has the right to give orders
and the duty of the subordinates to
follow the orders
Acceptance view: the management has
the right to give orders and the duty of
the subordinates to think and to take
alternative actions either to accept or to
reject
orders.
Norchahaya
Johar - the
FPP UiTMT

Authoritycont
Line

of authority

a form of authority in which


individuals in management
positions have the power to
direct and control immediate
employees.
Line managers may be defined
as those in the organization
directly responsible for
achieving these goals.
Norchahaya Johar - FPP UiTMT

Characteristics of Line of
Authority

Pertains to superior subordinate


relationship

It is directly related to objectives of the


organization

Deals mainly with the exercise of authority


along the channel of line authority

Identifies units that initiate and carry


through to conclusion the basic activities

The manager is a doer

Designates a line manager

Norchahaya Johar - FPP UiTMT

Staff Authority

Staff Authority can be defined as a


form of authority granted to staff
specialists in their areas of expertise.

Mainly based on expert power

For example Human Resource


Manager is a staff specialist in the
area of human resource management
who is responsible to assist the line
manager.

Norchahaya Johar - FPP UiTMT

Characteristics of Staff
Authority

Characteristically, it is a manager-tomanager relationship

It is indirectly related to the objectives of


the organization

Deals mainly with the exercise of


authority to a channel of line authority

Includes all units that are not line

Manager has supporting role and aids the


doer

Designates a staff manager

Norchahaya Johar - FPP UiTMT

Functional Authority

Right to control the activities of other


departments which are related to
specific staff responsibilities

Norchahaya Johar - FPP UiTMT

DELEGATION

Defined as the assignment to another


person of formal authority and the right
to make decisions and to take action on
specific activities.

Even though some part of the tasks is


given to the subordinates, the
managers responsibility is not
surrendered and is still responsible to
see that the job is done accordingly.

The delegation of authority by superiors


to subordinates is necessary for the
efficient functioning of any organization,
since no superior can personally
accomplish or supervise all the
organizations tasks.
Norchahaya Johar - FPP UiTMT

FACTORS FOR DELEGATION

The culture of the organization

The specific situation involved

The relationships, personalities, and


capabilities of the people in that
situation

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REASON FOR DELEGATION


Through

delegation managers
burden is partly released by the
subordinates an would be able to
concentrate on a more important
matter

Manager

would be able to receive


more responsibilities from their
superior

In

some cases subordinates are


much more effective to solve the
problem, as they are the ones who
confronted the problem everyday

Norchahaya Johar - FPP UiTMT

REASON FOR DELEGATIONcont


Delegation

helps to develop the


skills of the subordinates, and
through time it improves their
managerial abilities

It

speeds up decision making


and sometimes may reduced
the costs to the organization

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EMPOWERMENT

Employees, managers, or team at all


levels in the organization are given
the power to make decisions without
asking their superiors for permission.

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SIGNS OF TOO LITTLE


DELEGATION

Taking work home

Performing employee tasks

Being behind in work

Continual feeling of pressures and


stress

Rushing to meet deadlines

Not meeting deadlines

Employees seeking approval before


acting

Norchahaya Johar - FPP UiTMT

DELEGATION PROCESS

Norchahaya Johar - FPP UiTMT

BARRIERS TO DELEGATION AND


HOW TO OVERCOME
OVERCOMING
BARRIERS

BARRIERS
Some

managers are so
disorganized that they are
unable to plan work in
advance and, as a result,
cannot delegate properly

Managers must give their


subordinates real freedom to
accomplish delegated tasks

Managers must accept that


there are many ways to solve
the problem and the path
taken by their subordinates
may be different from their
own, therefore allow them to
use their creativity and
ingenuity

Improve communication
between managers and
subordinate

Some

managers are worry


that their subordinates will
do too well and pose a threat
to their own advancement
Managers

may not trust the


subordinate to do the job
well
Norchahaya Johar - FPP UiTMT

BARRIERS TO DELEGATION AND


HOW TO OVERCOMEcont
OVERCOMING
BARRIERS

BARRIERS
No

rewards for the job done

Do

not want to accept


additional responsibility
because it means burden or
additional works to the one
that has been assigned
No

proper communication
given with regards to the
importance of delegation
(parties are willing to accept
for a win-win situation)

Norchahaya Johar - FPP UiTMT

Increases in the
complexity of
delegated assignments
over time

Provide training

CENTRALIZATION VS
DECENTRALIZATION
CENTRALIZATIO
N
process of
systematically retaining
power and authority in
the hands of higher-level
managers and therefore
the concentration of
authority for most
decisions are at the top
level of an organization.

DECENTRALIZATI
ON

A process of
systematically
delegating power and
authority throughout
the organization to
middle and lowerlevel.

It is the dispersion of
authority to make
decisions as far down
the chain of command
as possible.

Norchahaya Johar - FPP UiTMT

ADVANTAGES AND DISADVANTAGES


OF CENTRALIZATION
ADVANTAGES
It

is easy to have a uniform


policy
The

concentration of
authority are at the top and
therefore it provides control
over the organization and
ensures adherence to the
laid down policies
It

is administratively
convenient and focal point
for each function is ready
discernible
Norchahaya Johar - FPP UiTMT

DISADVANTAGES

Burdening of top
managers

The control can


become autocratic and
inflexible

Does not promote the


development of future
managers

ADVANTAGES AND DISADVANTAGES


OF CENTRALIZATIONcont
ADVANTAGES

DISADVANTAGES

It can lead to frustrations


among members of staff,
particularly the managers
and supervisor are unable
to use their discretion but
are force to operate
according to inflexible rules

Bureaucratic control
method may be imported,
resulting in a proliferation
of forms and rigid
procedures slowing down
the operations of the
organization

It

is possible to have
common standards
throughout the
organization
The

organizations will
benefit from the
economies of scale

Norchahaya Johar - FPP UiTMT

ADVANTAGES AND DISADVANTAGES


OF DECENTRALIZATION
ADVANTAGES
Unburdening

DISADVANTAGES

May results in loss of


some control by upper
level managers

Extensive
decentralization
sometimes are not
possible due to lack of
qualified managers

Involves considerable
expenses for training
managers

of top

managers
Improved

decision
making because decisions
are made closer to the
scene of action
Better

training, morale,
and initiative at lower
levels

Norchahaya Johar - FPP UiTMT

ADVANTAGES AND DISADVANTAGES


OF DECENTRALIZATIONcont
ADVANTAGES

flexibility and
faster decision making in
rapidly changing
environments

More

Increases complexity of
coordination of
decentralized
organizational units

May not be favored by


economies of scale of
some operations

development
of general managers
in adaptation to
fast-changing environment

Norchahaya Johar - FPP UiTMT

It is difficult to have a
uniform policies
through the
organization

Promotes

Aids

DISADVANTAGES

END OF CHAPTER 4

Norchahaya Johar - FPP UiTMT

Source: Management: Challenges for


Tomorrows Leaders by Goodman, Fandt,
Michlitsch and Lewis

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