Introduction:-

ective of this exercise is to show you how to scan an external environme

o identify the opportunity and threats emerging in that environment.

t limited is a major two wheeler manufacture in the country.

ase the company is having a decent market share in the industry and th
fit is also good but there is a recent change in the policies by the govern
ere are a few New entrance in the industry .All these developments have
sly influenced the external environment by throwing new opportunities a
ges before Carmart.
this way the company has an opportunity to scan the various factors in t
l environments ,this gives the advantage as well as the challenge to the
ny for increasing there profit and for making there future decision.

Conclusion
Conclusion
To Keep The Market Share As Current.
Following Provisions Can Be Taken:
1. We Can Get German Engines.
2. Product layout
3. Aggregate planning
4. We Can Expand Our Range Of Vehicles.
5. Target New Customers By Enhancing Marketing Skill Of Our Employees.
6. Increase Employees Bonus And Incentive According To Their Performance
Through Job Evaluation.
7. Price cost or cost strategy should kept with increase of competion in market.
8. Fringe benefit should been provided.
9. Perfomance appraisal and human development should be of employees.
10.Bonus and other incentives scheme should provided.
11.Employee safety schemes like employee job security, security to its family,
medical policy should provided.

Steps in the exercise

These are four steps in the exercise:
Step 1: The HR manager convenes a departmental meeting to decide the
manner of gathering information about the external environment. The meeting
is attended by two HR team members .
Step 2: After gathering the relevant information about the external
environment, the HR manager once again convenes the departmental
meeting to prepare his report on the external environment from the HR
perspective.
Step 3: The HR manager holds a committee meeting attended by all its
members-both the production manager and the marketing managers are
present to prepare a consolidate repot of the committee to be forwarded to the
management.
Step 4: The observers analysis the role playing session and give their feedback
on the performance of the members.