DW&CE (NAVY) ISLAMABAD

PRESENTATION ON PROPOSAL
FOR CONSTRUCTION OF
BANQUET HALL/RECEPTION AT
NAVAL COMPLEX ISLAMABAD

STRATEGIC MANAGEMENT
SPRING SEMESTER 2016

MBA-IV W
CREDIT HOURS: 3
CONTACT HOURS: 48
INSTRUCTOR
IJAZ AHMED
E-Mail: ijaz108@gmail.com
Contact number: 303

DEPARTMENT OF MANAGEMENT SCIENCES

BAHRIA UNIVERSITY ISLAMABAD

Introductory Session

Course Objectives
To develop an understanding of strategic management concepts,
research, and theories.
To enable students to think strategically and develop strategic
foresight.
To understand competitive landscape and explain impact of
globalization and technological changes
To explain the importance of understanding firms external and
internal environment
To understand business and corporate level strategies and
competitive dynamics
To learn the processes of strategy formulation and
implementation.

Course Objectives
To develop the ability to analyze and evaluate the performance of
the people responsible for strategic decisions.
To develop a better understanding of the present and future
environments in which corporations must function.
To Practice making decisions when faced with uncertainty and
incomplete information.
To develop a framework of analysis to enable students to identify
central issues and problems in complex, comprehensive cases; to
suggest alternative courses of action; and to present well-supported
recommendations for future action.
To Analyze competitive, profit driven organizations by incorporating
the impact of financial analysis, market position, organizational
capabilities, ethical principles and social responsibility.

Course Outline
Introduction to course goals, objectives, expectations and material.

Lecture - 1

Introduction to subject

Strategic Management and Strategic Competitiveness

Strategic Management and Strategic Competitiveness (contd.)
The External Environment

Opportunities, Threats

Industry competition and Competitor Analysis

Lecture - 2

Lecture - 3

Assignment - 1
The Internal Organization

Resources, Capabilities

Core competencies and Competitive Advantages

Quiz- 1
Business Level Strategy

Purpose Business Level Strategy

Types of Business Level Strategy

Lecture - 4

Submission of Assignment - 1

Course Outline
Competitive Rivalry and Competitive dynamics

Drivers of Competitive Actions and Response

Likelihood of attack and response

Lecture 5

Assignment 2

Lecture 6

Corporate Level Strategy

Levels of Diversification

Reasons for diversification

Value Neutral diversification: Incentives and

Resources
Quiz-2

Lecture 7
Lecture - 8

Acquisition and Restructuring Strategies

Reasons for acquisitions

Problems in achieving acquisition success

Revision
Submission Assignment 2

Mid Term Exam

Course Outline
MIDS Paper showing

Lecture 9

Lecture - 10

Lecture - 11

Lecture - 12

International Strategy

International strategies
Environmental trends
Choice of international entry mode
Risk in international environment
Assignment 3
Cooperative Strategy

Business level cooperative strategy

Corporate level cooperative strategy

Network cooperative strategy

Corporate Governance

Board of directors

Executive compensation

International corporate governance

Submission Assignment 3
Quiz 3
Organisational Structure and Controls

Relationship between strategy and structure

Implementing strategies

Course Outline

Lecture - 13

Strategic Leadership

Strategic leadership and style

Role of top level managers

Managerial succession
Strategic entrepreneurship

Innovation

Innovation through cooperative strategies

Lecture 14

Quiz 4

Lecture 15

Assignment 4 Case presentations ( groups)

Assignment 4 Case presentations ( groups)

Lecture - 16

Preparatory Week

Final Exam
Please note that the instructor may change, rearrange, add or alter the contents
mentioned above

TEACHING APPROACH
Variety of teaching approaches will be utilized including
lectures, case studies, presentations, self readings, quizzes and
assignments
The class room discussions would be interactive.
Students would be provided with the soft copy of the slides

Please be advised that the contents on the slides are only to stimulate your
memory.
Students would be expected to have gone through the subject matter
(designated chapter from the prescribed / course book as well as additional
reading from other sources) prior to and after the scheduled lecture with a
view to achieve maximum benefit from the class activities.

At no instance, students are to rely on slides only. Students

must refer to the books for total evidence.
Getting the soft copy of the lecture is the students / CRs
responsibility
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PRESCRIBED BOOK
Michael A. Hitt, R. Duane Ireland, Robert E.
Hoskisson, (2011), Strategic Management
9th ed.
Soft copy available with the instructor
Remaining material referred in the course
outline

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VISIT PROJECT SITE

Efforts would be made to arrange at least one
visit to a project site in/around Islamabad
during the study hours.
Students (volunteers would be adequately
compensated for the effort) are encouraged
to suggest and assist in arranging visits to
project sites within one- two hour drive from
the University.
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Assessment Criteria
ASSESSMENT
TASK
Final
Examination
Mid-Term
Examination
Quizzes
Case Study
/project
Presentations
(Group Task)
Individual
Assignment

LEGNTH

WEIGHT

FREQUENCY

TOTAL MARKS

02 Hours

40%

40

1:30 Hour

25%

25

20 Minutes

15%

15

15 - 20 Minutes

10%

10

As specified

10%

10

Attendance Min 80% or as per University policy

Punctuality
Discipline

PROJECT - GROUP
PRESENTATION ASSIGNEMNT
Working in a group of 2 people, your task is to examine the
implementation level of SM in a division, company, or multiple
companies.
The purpose of this exercise is to give you experience in using
the course concepts in an actual field situation; it will help you
to develop your clinical and analytical skills.
Provide you the opportunity to "road test" some of the ideas
from the course, and to get some understanding of barriers and
issues in the implementation of the course concepts

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GROUP PRESENTATION
ASSIGNEMNT
Your project can focus on the following types of
issues
Assess the extent to which the current SM and practices
are aligned with the strategy of the firm, the degree of
internal consistency and consistency with the strategy, and
what changes you would recommend
Identify specific SM problems, diagnose the source of the
current problems(s), and provide feasible recommendations
for organizational action

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GROUP PRESENTATION
ASSIGNEMNT
To identify SM that the organization knows it should be
implementing but that is not currently doing.
To explain why the organizations knowledge is not being used
and develop an action plan to overcome these barriers to
implementation.
This is a critical part of the assignment for it helps you
understand why the concepts of the course are not always
readily or easily implemented

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GROUP PRESENTATION
ASSIGNEMNT
Your insights will be developed from a research you conduct of
an organization or a department or set of departments.
You should use interview and possibly other methods as well, to
help analysis.
Possible methods include observation, unstructured, semistructured, or structured interviews, questionnaires, or archival
information.

In doing interviews, it is helpful to ask more "what" than "why"

questions. It is also useful to interview in pairs.

Dont miss the opportunity to get objective, archival

information that will help in your analysis, and dont miss the
opportunity to get information from different levels in the
organization.
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GROUP PRESENTATION
ASSIGNEMNT

Written Report:

The initial Project Proposal (due week 3) will provide a brief

outline of the aim of the project and how you will achieve it.
who is in your group
the organization or department you will analyze
a brief statement about the focus of your project.

The Interim report (due week 8) should briefly outline progress

to date, findings, and any changes to the projects design and where
the project is headed.
The Final Report will be due in week 13. You are also responsible
for turning in a final report (which you should offer to share with
the organization you analyzed), complete with an executive
summary, text, and any supporting data or appendices. Late
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submissions will not be graded.

GROUP PRESENTATION
ASSIGNEMNT
Presentation:
The group presentations will be held in last two sessions. You
will present what you learned to your classmates.
You will have approximately 20 minutes for the presentation
and 5 minutes for discussion time, so plan accordingly.
All group members are to present.
The particular session in which you will present will be
determined later by a random drawing.
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Thank You

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