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Popular Outreach
Tech-2-Pop Proposal
Dr .Will Kurlinkus

+What is Your Problem and

Granting Institution?

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Parts of the Grant You Must
Include
1.

Formal Cover Page and Table of Contents (1 Page Each)

2.

Abstract/Executive Summary (1 Paragraph)

3.

Project Description
a.

Statement of Need/Problem Description (1 Page)

b.

Goals and Objectives: 1 Page (Bulleted List + Appendix Logic Model)

c.

Pre-Existing Research on Topic/Literature Review (2-3 Pages)

d.

Methodology Proposal/Plan of Work (1-2 Pages)

e.

Project Evaluation/Deliverables (1 Page)

4.

Biographical Sketch/Key Personnel (1 Paragraph)

5.

Budget and Justification: The prices matter much less than

the descriptions (1 Page)
All page count
Timeline (Gant Chart)
refers to singlespaced pages

6.

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1. Statement of Need

The statement of need specifies the conditions

you wish to change. It should quickly
summarize the problem, show your familiarity
with prior research or work on the topic,
reinforce your credibility for investigating the
problem, and justify why this problem should
be investigated.

What is the problem?

Who does the problem effect?

Demonstrate a precise understanding of the

problem or need that you are attempting to
solve

Why does the problem matter

to the granting institution?

Clearly convey the focus of your project early

in the narrative

Indicate the relationship of your project to a

larger set of problems or issues and justify

What are the benefits of solving

this problem?

Why your particular focus has been chosen

Establish the importance and significance of

the problem

Statistics

Justify why your problem should be of special

interest to the sponsor

Quotes from experts

Narratives

Demonstrate that your problem is feasible to

solve

Make the reviewer want to read further

Indicate how the problem relates to your

organizational goals

State the problem and outputs in terms of

human needs and societal benefits

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2. Goals and Objectives

Clearly describe your project's

objectives, hypotheses, and/or
research questions

Signal the project's objectives without

burying them in a morass of narrative

Demonstrate that your objectives are

important, significant, and timely

Include objectives that

comprehensively describe the
intended outcomes of the project

State your objectives, hypotheses, or

questions in a way that they can be
evaluated or tested later

Demonstrate why your project's

outcome is appropriate and important
to the sponsor

Goals describe some future

condition that you hope to
achieve by the end of the
project period. Goals are
broad statements that
express general intentions.

Objectives should be very

specific. Objectives are
precise statements of
concrete concepts that
must be measurable.

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3. Pre-Existing Research

Who else has done research

on a similar problem?

What are the pros and cons

of this other research?

What are you contributing

uniquely?

In this project you will analyze 3

other solutions, providing a
detailed description and pros and
cons list of each.

This is something youll have to

look to student examples for.

3 Analyses: What are your examples? What

are they doing? Why are they doing it?

Should include some reasoning behind youve chosen each

source. Why choose this example and not another one? How
is each source suitable for your audience and problem?
Describes the rhetorical moves of the source with specific
examplesWhat is this popular translation? What does it
do? How does it do it? And why does it do it? How will it
specifically serve your audience? Basically, describe why
this source is designed in the way it is? Similar to our radio
lab analysis.
Each source should have some kind of image or infographic
three images not two.
Should include pros and cons of each source.
Should include several points of comparison between the
sources. How are they similar and different?

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4. Proposal/Method/Plan of
Work

What will you do? The methods section describes your project
activities in detail, indicating how your objectives will be
accomplished. The description should include the sequence,
flow, and interrelationship of activities. It should discuss the
risks of your method, and indicate why your success is
probable. Finally, tell what is unique about your approach.

Explain how your proposal relates to your pre-existing research

Explain why you chose one methodological approach and not

another

Describe major activities for reaching each objective

Indicate the key project personnel who will carry out each activity

Show the interrelationship among project activities

Identify all project data that will be collected for use in evaluating
proposal outcomes

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5. Project Evaluation,
Dissemination is the means
Deliverables,
by which you let others
know about your project.
Dissemination

Evaluations pinpoint what is really

happening in your project so you can
improve your project efficiency.
Surveys, judges, metrics of success.

Clearly identify the purpose of

your evaluation and the audiences
to be served by its results

Demonstrate that an appropriate

evaluation procedure is included
for every project objective

Clearly summarize any reports to

be provided to the funding source
based on the evaluation, and
generally describe their content
and timing?

Deliverables What are you

actually going to produce?
When will this be produced?

Specify the tentative titles,

target journals, and
submission dates. Likewise,
indicate which meetings will
be attended, including
dates and locations for
presenting papers.

How

do we know your
project has been successful
or needs improvement?
How do we know this stage
of your project is done?
What do we get as a
funding institution?