A STUDY ON OVERVIEW OF RURAL WOMEN

ENTREPRENEUR IN INDIA

By

UNDER THE GUIDANCE OF

Mrs. JALAJA
Co-ordinator of P.G. Centre

P. G. CENTRE
Kolar
(2014-15)

AN OVERVIEW OF RURAL WOMEN

ENTREPRENEUR IN INDIA
INTRODUCTION
Entrepreneurship has gained greater significance at global level under
changing economic scenario. Global economy in general and Indian
economy in particular is poised for accelerated growth driven by
entrepreneurship.

ENTREPRENEURSHIP DEFINITION
The term entrepreneur is derived from the French word
ENTERPRENDRE. Its meaning is to undertake. The simple meaning
of an entrepreneur is a person who is responsible for setting up a
business or an enterprise.

OBJECTIVES
To study the socio-economic background of the
rural women entrepreneurs.
To analyze the problems which are faced by the
rural women entrepreneurs.
To know the factors that influence women to
become entrepreneurs.
To know the Government Schemes which are
given to the women entrepreneurs.

QUALITIES OF WOMEN ENTREPRENEURS

Accept Challenges

Conscious

Educated

Hard work

Enthusiastic

Motivator

REASONS FOR WOMEN BECOMING ENTREPRENEUR

Support
of family
members

Role model
to others

Education
and
qualification

Reasons for
becoming
entrepreneur
Government
policies and
procedures

Family
occupation

Need for
additional
income

PROBLEMS OF RURAL WOMEN ENTREPRENEUR

START - UP FINANCE

WORKING CAPITAL MANAGEMENT

MARKETING SKILLS

ACCESS TO TECHNOLOGY

LACK OF CONFIDENCE

GOVERNMENT SCHEMES FOR WOMEN ENTREPRENEURS

Steps taken in Seventh Five Year Plan

Steps taken by Government during Eighth Five
Year Plan
Steps taken by Government during Ninth Five
Year Plan
Training programs
Mahila Vikas Nidhi
Rashtriya Mahila Kosh

FINDINGS
Entrepreneurship improves the quality of life.
It promotes project for the welfare of people and
creates wealth for the society.
Objective
is to study the socio-economic
background of the rural women entrepreneurs.
The skills of rural women entrepreneurs are not
recognized by the society.
Government is providing many schemes but still
rural women entrepreneurs unaware.

SUGGESTIONS

Husbands and men folk should be made to realize

the significance of women entrepreneurship.

Government should identify the potentialities of

rural women.

Schemes should be properly explained to the

rural women entrepreneurs as they are unaware
of the schemes.

CONCLUSION
India is a male dominated society and women are
assumed to be economically as well as socially
dependent on male members. Rural women
entrepreneurs faced lots of problems like lack of
education, social barriers, lack of self confidence etc.,
even though women's are coming forward and
occupying the high position in the global market.

Thank You!